AWS Channel Reseller Program
The AWS Channel Reseller Program enables qualified Amazon Partner Network (APN) Consulting Partners to resell AWS services to end customers. The Program is designed for Systems Integrators (SIs), Managed Service Providers, strategic consultancies, agencies, and Value-Added Resellers that offer professional services and managed services on AWS.
Why Should You Become an AWS Channel Reseller?
AWS Channel Reseller Partners help customers of all sizes to design, architect, migrate, build and deploy applications on AWS. As an AWS Channel Reseller Partner, you own the customer relationship end-to-end: from sales, account provisioning and management to support and billing, you manage AWS accounts on behalf of your customers. Additionally, you gain access to a range of resources, training and support services that will empower your organization to deploy, run and manage customer applications in the AWS cloud, as well as expand your markets and customer base.
Qualified Channel Reseller Partners are eligible for a range of benefits, which may include:
Alliance Support
- Designated Partner Development Manager
- Business Planning & Management support
- Partner portal access to online marketing, sales, and technical resources and tools
Marketing & PR
- Promoted as a Channel Reseller with designated logo
- Placement in the AWS Partner Directory
- Use of AWS Partner Network logo in sales and marketing tools
- AWS support for Press Releases, Blogs, and other digital marketing content
- AWS support for white papers & case studies
- Participation at AWS-hosted events
- Selective eligibility for joint go to market activities including customer proof-of-concepts
Sales
- Local and regional support from the AWS team
- Presales and Solution Architect engagement
- Access to client referrals
- Access to the latest AWS collateral
Enablement and Technical Support
- Comprehensive on-boarding, technical and sales training
- Premium Partner Support
- Eligibility for AWS Private Betas
- Technical support during presales and delivery
- Technical training
- Exclusive APN and Channel Reseller training webinars
AWS Channel Reseller Program Prerequisites
- Enrolled in APN as a Standard or Advanced APN Consulting Partner
- Provide professional services and technical expertise on AWS
- Trained technical and business teams to sell and deliver solutions on AWS
- Own and manage AWS accounts on behalf of customers, including billing and provisioning
- Offer helpdesk/support organization to provide first-call support
- Adhere to the program's minimum spend amount
Please note that the AWS Channel Reseller Program does not apply to APN Technology Partners, such as ISV and SaaS providers.
Acceptance of your company as an AWS Channel Reseller Partner is subject to qualification, additional terms and conditions, and may not be available in all countries.
Interested in joining?
If already an APN member, apply for Channel Reseller Program.
If not an APN member, apply as an APN Consulting Partner. Please indicate interest in Channel Reseller Program on application in comments section.
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