Vserv.mobi operates a mobile in-app advertising network in India, focusing on emerging markets in Southeast Asia, India, Middle East Africa, and Latin America. The company needed to be able to allow application developers to join the platform and start sending traffic using a self-service interface. By running on AWS, Vserv.mobi can use APIs to programmatically manage its infrastructure with a two-person IT team, onboard new publishers and developers without human intervention, and scale to reach 280 million unique users a month.

Vserv.mobi Uses AWS to Deliver Over 31 Billion Ad Requests Each Month (3:31)

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