Introducing Amazon Interactive Video Service (Amazon IVS)

Posted on: Jul 15, 2020

Amazon Interactive Video Service (Amazon IVS) is a managed live streaming solution that is quick and easy to set up, and ideal for creating interactive video experiences. Send your live streams to Amazon IVS using standard streaming software like Open Broadcaster Software (OBS) and the service does everything you need to make low-latency live video available to any viewer around the world, letting you focus on building interactive experiences alongside the live video.

You can easily customize and enhance the audience experience through the Amazon IVS player SDK and a Timed Metadata API. This allows you to build a more valuable relationship with your viewers on your own websites and applications. 

Today, it takes customers months to build interactive applications with video workflows for content ingestion, processing, and distribution, and then they still need to configure transcoders for adaptive bitrate (ABR) streaming to support multiple device types, select appropriate streaming protocols, set up content delivery networks (CDNs), and integrate video players.  

Even after all this work, live-streamed interactive content requires low latency for a good user experience. Amazon IVS ingests the video, then automatically transcodes and optimizes it, making live video streams available within seconds across an AWS-managed global infrastructure using the same video technology Twitch uses for its live streaming service.  

There are no upfront commitments required to use Amazon IVS, and customers pay only for the duration of video input to Amazon IVS and the duration of video output delivered to viewers. 

The Amazon IVS console and APIs for control and creation of video streams are available in the US East (N. Virginia), US West (Oregon), and Europe (Ireland) regions. Video ingest and delivery are available around the world over a managed network of infrastructure optimized for live video. 

To learn more about Amazon Interactive Video Service: