Send personalized campaigns that reduce donor attrition and help onboard new donors

To reach their fundraising goals, charities and foundations need to effectively communicate with prospective and current donors. Effective communication results in an increased donor retention rate. Personalized Donor Communication solutions on AWS help you communicate with donors about your cause while tailoring your messages to their preferred touchpoints, level of engagement, and previous donation amounts. With these solutions, you can use guided step-by-step workflows to achieve more precise and personalized communication, reduce donor attrition, and nurture new donors.

AWS Services

Purpose-built cloud products

Amazon Personalize
Create real-time personalized user experiences faster at scale
Amazon Pinpoint
Multichannel marketing communication service
Back to top 


Prescriptive architectural diagrams, sample code, and technical content

Publish Date
  • Publish Date
Back to top