Author: Renata Melnyk

Recognizing the complexity of a mainframe migration, AWS customers seek proven methodologies, tools, and best practices to empower successful migrations. The AWS Partner Network (APN) plays a critical role in these efforts by providing validated technology products and services for customers’ mainframe migrations. We are excited to announce the launch of the AWS Mainframe Modernization Competency which gives customers confidence in choosing AWS Partner to team up with.

Artificial intelligence (AI) and machine learning (ML) are maturing rapidly. According to Gartner, 75% of enterprises will shift from piloting to operationalizing AI by 2024. That’s why we are expanding the AWS Machine Learning Competency to help customers identify and engage qualified AWS Partners that have deep technical expertise and proven customer success in the areas of Applied AI and Machine Learning Operations (MLOps).

It has undoubtedly been a challenging year for the travel and hospitality industry. At AWS, we are keenly aware of this and are committed to helping our customers build resilience for the long run. To support customers at this crucial time, we are proud to announce the launch of the new AWS Travel and Hospitality Competency. This designation takes on the heavy lifting of identifying and validating the most experienced AWS Partners who can help industry customers succeed—specifically at times of disruption.

The new AWS Digital Workplace Competency helps customers reduce security risks and meet compliance requirements, while freeing end users from the office and enabling them to work securely on any device, from anywhere, at any time. The AWS Digital Workplace Competency takes on the heavy lifting of identifying and validating industry leaders with proven customer success and technical proficiency in endpoint management, application management, and collaboration platforms.

Finding the most qualified and experienced partners can be time-consuming for retailers, and may not always lead to the best partners for their cloud adoption journey. To assist retailers with this search, the APN launched the AWS Retail Competency. This designation helps retailers find top APN Partners with highly specialized solutions and consulting practices that offer retail technology and services that are powered and vetted by AWS.

The AWS Industrial Software Competency highlights top APN Consulting and Technology Partners that provide solutions and services for an end-to-end industrial software toolchain. These partners support the primary steps in discrete manufacturing or process industries: Product Design, Production Design, and Production/Operations. They follow AWS best practices for building the most secure, high-performing, resilient, and efficient cloud infrastructure for industry applications.

AWS End User Computing (EUC) Competency Partners provide services and offerings that help customers with strategy, professional services, managing infrastructure, repeatable intellectual property, and optimization of EUC technologies on AWS, such as Amazon WorkSpaces, Amazon AppStream 2.0, Amazon WorkDocs, and Amazon WorkLink. When you deploy EUC solutions on AWS, you can maintain security over your data, improve user productivity, simplify IT operations, and enable builders to be more innovative.

AWS Competency Partners help customers take full advantage of the benefits AWS has to offer. With deep expertise on Amazon Web Services, AWS Competency Partners are uniquely positioned to help you achieve key business objectives. AWS Competency designations help customers identify and choose top APN Partners that can provide value-added services and solutions. Guidance from these skilled professionals leads to better business and bigger results that help customers at any stage of their cloud journey.

If you want to be successful in today’s complex IT environment, and remain that way tomorrow and into the future, teaming up with an AWS Competency Partner is The Next Smart. The AWS Competency Program verifies, validates, and vets top APN Partners that have demonstrated customer success and deep specialization in specific solution areas or segments. Learn more about the customer success of DCX Competency Partners Looker, Bulletproof, Perfect Sense, CloudHesive, Solodev, Tickr, G-AsiaPacific, and Manthan.

Audi is focused on delivering the best customer experience at every touch point and worked with ZeroLight to revolutionize their online proposition, translating their highly successful digital dealership experience to the web. Utilizing AWS, when customers access the 3D configurator online via Audi’s website, they receive a live 3D representation of their chosen Audi model that is fully configurable. The stream is accessed within five seconds and replicates the visual quality a customer would see in any Audi store.