AWS Architecture Blog
Author: Sridhar Chevendra
Sridhar Chevendra is a Principal Solutions Architect with Amazon Web Services. He works with customers to build secure, scalable, and resilient architectures in the AWS Cloud. Sridhar also helps customers explore the transformative potential of Generative AI (GenAI) through solutions. Beyond his professional responsibilities, Sridhar enjoys the outdoors, teaching young minds, and staying informed on the latest advancements in technology and economics.
Amazon Personalize customer outreach on your ecommerce platform
In the past, brick-and-mortar retailers leveraged native marketing and advertisement channels to engage with consumers. They have promoted their products and services through TV commercials, and magazine and newspaper ads. Many of them have started using social media and digital advertisements. Although marketing approaches are beginning to modernize and expand to digital channels, businesses still […]
Intelligently Search Media Assets with Amazon Rekognition and Amazon ES
Media assets have become increasingly important to industries like media and entertainment, manufacturing, education, social media applications, and retail. This is largely due to innovations in digital marketing, mobile, and ecommerce. Successfully locating a digital asset like a video, graphic, or image reduces costs related to reproducing or re-shooting. An efficient search engine is critical […]