AWS Big Data Blog
Author: Omar Gonzalez
Omar Gonzalez is a Senior Solutions Architect at AWS in Southern California with more than 20 years of experience in IT. He is passionate about helping customers drive business value through the use of technology. Outside of work, he enjoys hiking and spending quality time with his family.
Amazon EMR on EC2 cost optimization: How a global financial services provider reduced costs by 30%
In this post, we highlight key lessons learned while helping a global financial services provider migrate their Apache Hadoop clusters to AWS and best practices that helped reduce their Amazon EMR, Amazon Elastic Compute Cloud (Amazon EC2), and Amazon Simple Storage Service (Amazon S3) costs by over 30% per month.
Using Experian identity resolution with AWS Clean Rooms to achieve higher audience activation match rates
This is a guest post co-written with Tyler Middleton, Experian Senior Partner Marketing Manager, and Jay Rakhe, Experian Group Product Manager. As the data privacy landscape continues to evolve, companies are increasingly seeking ways to collect and manage data while protecting privacy and intellectual property. First party data is more important than ever for companies […]