AWS Cloud Enterprise Strategy Blog
From Empty Values to Working Principles: A Leader’s Guide
Most corporate value statements fail to live up to expectations. Words like “Integrity” and “Innovation” sit on walls and websites with little impact on daily decisions. A 2020 MIT Sloan study found little to no correlation between most companies’ stated values and their organization’s culture. Whether you run a startup or a global organization, you’ve […]
The Power of a Question Mark
Dive deep into individual experiences beyond data metrics to uncover blindspots and build lasting trust by focusing on customer needs – a compelling case study on embracing change while preserving core values.
Does Your People Strategy Match Your Transformation Objectives?
Unlocking innovation demands aligning talent strategy with organizational aspirations; an oil company’s overlooked compensation model discouraged risk-taking, undermining its transformation goals until leadership revised employee stock rewards.


