AWS for Industries
Author: Akshay Karanth
Akshay is a Sr Solutions Architect at AWS. He helps digital native businesses learn, build, and grow in the AWS Cloud. Before AWS, he has worked at companies such as Juniper Networks and Microsoft in various customer facing roles across networking and security domains. When not at work, Akshay enjoys hiking up a hard trail or cooking a fulfilling meal with his family.
Analyze Data Transfer and adopt cost optimized designs to realize cost savings
Programmatic advertising applications leverage large volumes of data (petabyte scale) to make decisions on delivering personalized experiences to users. Organizations need to have a granular visibility into their data transfer cost to make better decisions on the bidding process and leverage cost optimized design patterns. Amazon Web Services (AWS) offers different tools and techniques to […]
Top re:Invent 2022 takeaways for the advertising and marketing technology industry
There were a large number of new service announcements as well as partner and solution announcements that came out of AWS re:Invent 2022. To make it easy for advertising and marketing technology customers, we have identified a list of top announcements specific to this industry. Session summaries and access details to content on demand is […]