AWS for Industries

Shivam Patel

Author: Shivam Patel

Shivam Patel is a Sr. Solutions Architect at AWS helping enterprises architect and implement cloud-native solutions. His core areas of focus are Migration & Modernization, Generative AI, and Cloud Operations/Cloud Governance. Outside of work, Shivam, is an avid food connoisseur, New York Yankees & New York Knicks fanatic, and globetrotter.

Supercharging Ad Creative with Amazon Bedrock and Amazon Nova: How AI is Revolutionizing Content Generation for Advertising & Marketing Use-Cases

Supercharging Ad Creative with Amazon Bedrock and Amazon Nova: How AI is Revolutionizing Content Generation for Advertising & Marketing Use-Cases

Introduction The advertising industry is experiencing an exciting transformation thanks to generative AI (GenAI) tools that are revolutionizing campaign creation, digital ad generation, and marketing asset localization. While these innovations present incredible opportunities to streamline workflows and boost creativity, many organizations are navigating questions about which tools to implement, how to effectively integrate them into […]