Category: CPG

After its re-invention in recent years, online retail is settling into a new cadence. Forward-thinking retailers are using this opportunity to improve the customer experience (CX) and deliver a truly unified, omnichannel experience. To achieve this, retailers are adopting flexible composable architecture and applications. This flexible approach breaks down the traditional silos between multiple channels […]

When beverage bottling company Coca-Cola Andina wanted to unlock better insights from its data to improve productivity, efficiency, and customer satisfaction, it realized that the cloud held the key to these benefits. So, the company migrated its entire on-premises data store to a newly created data lake on Amazon Web Services (AWS). Then, Coca-Cola Andina […]

India’s retail market is estimated to be worth USD1,407 billion in 2026 with general trade (or Kirana stores) holding around 80% of share in retail trade market. Consumer Packaged Goods (CPG) firms are at the forefront of adopting technology essential for their business. Leading e-retail firms including Amazon have capitalized on changing consumer behavior by leveraging […]

In today’s retail, consumers have both the infinite shelf of online shopping and the sensory experience of in-store shopping. As such, there is a natural flow that consumers can follow from one to the other creating an endless wardrobe of possibilities. That flow typically starts online and continues in-store. However, when those consumers visit a […]

In an ever-evolving world, how does a multinational consumer packaged goods (CPG) company with operations in more than 20 countries around the globe stay on the cutting edge of innovation? That was the challenge facing Peruvian CPG multinational AJE Group (AJE), one of the largest beverage companies in the world., when it decided to embark […]

Retail’s “Big Show” is back and it’s bigger than ever. After the fun we had in 2023 accelerating innovation in retail, we couldn’t be more delighted to return to the Javits Center for another year of informative sessions and meaningful connections. Join us at NRF 2024 at Amazon Web Services (AWS) booth 6020 to experience […]

Between introducing new flavors, packaging, shopper marketing or consumer engagement strategies, the food and beverage industry is no stranger to innovation. This year is no exception. With artificial intelligence (AI) becoming more mainstream, food and beverage brands are stepping up to the plate, embracing innovative AI technology to stay ahead of the curve. Generative AI […]

Re:Invent 2023 is returning to Las Vegas for another year of exciting announcements, sessions, and activities to help you innovate faster and achieve your business goals with AWS, whatever they may be. There’s a lot happening at re:Invent this year, and we don’t want you to miss a beat. Here are some resources and tips, […]

Re:Invent 2023 is returning to Las Vegas and Retail and Consumer Packaged Goods (CPG) industry leaders from around the world will gather to showcase the latest AWS services and features that can drive operational excellence, elevate customer experiences, and unlock new business models in your industry. Whether you’re returning or making your first appearance, we […]

Consumer packaged goods (CPGs) are transitioning from a post-pandemic surging consumer demand for many products (driving revenues and profitability) to experiencing inflationary pressures (a tightening from the consumer and steep costs). CPG firms are utilizing more data to drive business decisions ranging from marketing, advertising and product innovations. They are using new materials, adding functional […]