AWS for Industries
Category: Retail
Raise the travel retail experience to new heights
Learn how to bring frictionless shopping to travel retail with Amazon’s Just Walk Out technology and Amazon One Quickly and conveniently getting people to their destinations is core to the travel industry ethos. Unlike customers in traditional retail environments, travelers tend to follow strict timelines to board their flight or train on time. Therefore, travel […]
New ebook explains how retailers can implement interactive shopping experiences now to set the stage for metaverse commerce
Twenty years ago, when the internet and ecommerce became mainstream, no one envisioned the social media channels and immersive games that are available today. At that time, a website with professional, attractive images and an intuitive checkout process seemed sophisticated to most consumers. Fast-forward to the early 2020s, and that basic brochureware-style website seems boring […]
See how Amazon.com is using AWS to drive innovation at massive scale
Amazon.com is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. It’s also a hub for innovation across industries. Its continuous pipeline of launches and greenfield projects create breakthrough products, services, and practices that redefine industry standards. Customer reviews, 1-Click buying, personalized recommendations, Amazon […]
How to mitigate customer pain points through implementation of digital transformation (DX) technology
What will not change in the retail industry? Even 10 years from today, customers will still want more product selections at a lower price through more convenient services. Recognizing these constant customer demands, Amazon has continued to grow sustainably by focusing on three factors: selection, price, and convenience (or SPC). In other words, Amazon has […]
Goodbye, generic shopping: Three ways to personalize the customer retail experience
The expectations of the retail customer have changed permanently. Pandemic-influenced adaptations to shopping, such as buy-online-pick-up-in-store (BOPIS) and buy-now-pay-later (BNPL), as well as an increasingly competitive digital commerce landscape, have made it more critical than ever to personalize customers’ retail experiences. To stand out and reach customers most likely to be ready to buy, keep […]
Testing digital concepts in a real-world setting: In-store personalization
In today’s digital interactions, businesses use data to personalize and tailor customer experiences to almost every individual. A recent study shows that 71 percent of consumers expect personalized interactions from brands and businesses, while 76 percent are unsatisfied when they see content that is irrelevant to them. Data about customers and their touchpoints is […]
Beachbody drives AI-powered, data-first conversion and meaningful personalization with Amplitude on AWS
Digital tools and services are at the center of every company’s growth strategy. But brands can’t always tell if they are making the right digital bets, or which features and actions will lead to retention, loyalty, and lifetime value. This makes connecting products to business outcomes a challenge for companies new to a digital-first strategy. […]
How retail and CPG companies drive sustainability strategy with technology – Part 2
Sustainability is no longer a side project for the C-suite and boardroom agenda—its importance is growing. One indication of this trend comes from the fact that 92% of the S&P 500 companies published a sustainability report in 2020, up a staggering amount compared to the 20% reported in 2011. To that end, companies are depending […]
How retail and CPG companies drive sustainability strategy with technology – Part 1
Retailers and CPG brands are feeling the pressure from regulatory bodies and consumers alike for more sustainable practices. A survey found that 47% of US Gen Z consumers stopped purchasing their favorite brand after discovering it was not eco-friendly. Over a third of Forbes 2000 companies across retail, manufacturing, as well as food, beverage, and […]
Data architectures to track Scope 3 emissions for retailers
Introduction Sustainability is a topic of increasing interest and concern after the recent publication from the Intergovernmental Panel on Climate Change (IPCC). On April 4, 2022, the IPCC published the third part (WG III) of the Sixth Assessment Report (AR6), entitled Climate Change 2022: Mitigation of Climate Change. This report explains that current plans to […]



