Category: Retail

At this point it is safe to say that most of us are either familiar with or engaged in at least one loyalty program. Loyalty programs provide consumers with rewards for many of the products that they already purchase. These rewards take many forms, from product discounts to free trials and everything in between. What’s […]

SGK Inc. (SGK) provides packaging, ecommerce solutions, and brand experiences for more than 1,500 clients around the world. SGK’s products and services provide near-real-time asset management, workflow integrations, and analytics for brand strategy and omnichannel marketing as well as asset design and production. The analytics in particular drive supply chain and product management decisions. Overall, […]

If you consider the last few decades, the retail industry has gone through a massive transformation. From the corner drug store of yesteryear, to the massive malls of the 80s and 90s, and from online marketplaces to self-service kiosks and social media shopping, the retail landscape has evolved in ways that no one would’ve imagined. […]

After two long years, we’re excited to welcome our customers back to AWS Summit London, an in-person event packed with brand new and exclusive content, sessions, demos, and activities. To help you navigate the event, we’ve assembled this guide to share our recommendations. Based on our extensive experience working with retail customers, these will help […]

In the training of a machine learning (ML) model, the quality of the model is directly proportional to the quality of data. However, in many cases, in consumer packaged goods (CPG) datasets, there are a lot of missing values affecting the quality of training and prediction in the long run. If your models are already […]

The world of retail has shifted to an omnichannel experience, and it’s here to stay. That means retailers need to adapt to what customers want: being able to browse on their mobile phones while binge-watching Netflix, ordering online to pick up in store, or just going into your shop like they always did before. Each […]

Digital commerce has grown exponentially, and that growth has subsequently increased the digital touchpoints where brands and customers interact. Because contact centers help retailers respond to customer questions and issues, they play a significant role in a retailer’s ability to earn and keep customers’ trust, especially when the contact center can help solve postpurchase challenges […]

Opportunity at the intersection of demand and supply Complexity and volatility characterized the consumer-packaged goods (CPG) and retail industries even before the pandemic impacted all of us. According to a Boston Consulting Group study, the associated opportunity loss due to complex and volatile business is estimated to be 8–10 percent, and poor anticipation of demand […]

For consumer packaged goods (CPG) companies that sell finished goods on Amazon, improving demand forecasting can be a large step towards maximizing revenue. CPG companies must accurately forecast and anticipate variable product demand to provide sufficient time to manufacture and deliver products to Amazon’s fulfillment centers. Many CPG companies already use Amazon Vendor Central, yet […]

Consumer packaged goods (CPG) companies are undergoing massive transformations on multiple fronts to cater to the demands of ever-changing consumer behavior, new supply chain practices, and increasing competition with new market entrants. A survey conducted by Boston Consulting Group (BCG) with global business leaders, whose companies underwent a transformation over the past five years, suggests […]