AWS for M&E Blog
Author: Samira Bakhtiar
Samira Panah Bakhtiar is the General Manager of Media & Entertainment, Games, and Sports at AWS, where she leads a high-performing, multi-generational team of builders and champions diversity.
4 new ways AWS customers are using Amazon Bedrock to transform advertising and marketing
AWS customers reveal generative AI-powered technologies at Cannes Lions, debut data privacy advancements The advertising and marketing industry is no stranger to rapid transformation. At the Cannes Lions International Festival of Creativity June 17—21, thousands of advertising, marketing, and media and entertainment professionals from around the world come together to celebrate innovative work and discuss […]