Category: Thought Leadership

Media companies continuously look for opportunities to increase revenue from content they already own, either by scheduling older content during nonpeak hours or by delivering premium content as video on demand (VOD). Although both methods bring revenue for high-demand content, they do not give companies the option to make the most of low-demand content—specifically, content […]

Learn about AWS Elemental appliances and software with new and updated self-paced digital courses. Designed for video professionals, engineers, developers, and systems architects, these courses will sharpen your applicable skillset. The updated courses are AWS Elemental Live Foundations, AWS Elemental Live Advanced, and AWS Elemental Conductor. The newest course is AWS Elemental Statmux, which requires that you take the first […]

One of the biggest trends in content production over the last year is virtual production, with the latest incarnation of the technology featuring sizable LED panel-equipped volumes that are popping up in major production and VFX hubs around the globe. This is part of the overall shift to remote work, which accelerated when productions had […]

Media and entertainment (M&E) companies use machine learning (ML) to create personalized content recommendations and improve content engagement. From video and music streaming to internet advertising and sports, Amazon SageMaker helps customers make smarter content investments, better monetize content libraries, and delight users with personalized experiences. Join speaker Amir Imani, AI/ML Specialist Solutions Architect, to […]

Today, more companies are embracing video-enabled technology for live streaming, video on demand, and video meetings. The result is a rapid growth in the number and type of use cases including video integrated with AI/ML, interactivity, and content protection. To meet the growing and diverse needs of different video use cases, AWS offers four video […]

5G and AWS Wavelength for live media production The introduction of 5G mobile services and its promise of higher bandwidth, lower latency, and network slicing brings the possibility of delivering better customer experiences. It also enables the creation of new forms of media and entertainment such as: Augmented and Virtual Reality (VR) – often referred […]

In the era of prolific OTT content, social media, and connected technology, consumers are tuning into live and on-demand video more than ever. Approximately 80 percent of consumers would rather watch a live video than read a blog, while video streaming in general is estimated to account for more than 80% of Internet traffic. Amazon […]

Authored by Jon Stanley, Head of Systems of Method Melbourne. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post.    If you’ve seen a blockbuster film in the last five years, you’ve likely witnessed the visual effects and […]

Edge caching and Content Delivery Networks (CDNs) are a critical part of both over-the-top (OTT) and over-the-air (OTA) distribution. They make geographical delivery possible by staging data closer to the user device, while reducing strain on origin servers and long-haul networks. This gives thousands of users efficient access to content with reduced response time in […]

The HPA Tech Retreat is the pre-eminent gathering for individuals and companies engaged in the creation, management, and dissemination of content, bringing together a world-class roster of well-known and emerging leaders in engineering, technology, creativity, and business to discuss the most compelling topics facing the media and entertainment landscape today. The following videos share insights […]