AWS Media Blog

Hulu’s Use of Messaging for Real-time User Engagement (AWS on Twitch)

In this episode of Tim Bray & Friends, AWS Pinpoint Sr. Product Manager Georgie Mathews walks through the features and use cases of Pinpoint, a messaging service empowering marketers to send targeted messages to specific customers and segments through a simple console.  He then dives deep into why and how Amazon Music and Hulu are using Pinpoint to drive content engagement with their customers across a variety of devices and endpoints.

View: AWS – Tim Bray & Friends | Ep 5: Messaging for real-time user engagement | Guest: Georgie Mathews – Twitch