AWS Messaging Blog

Dave Lemons

Author: Dave Lemons

Dave is a Principal Specialist Solutions Architect with a focus on Amazon Simple Email Service and AWS End User Messaging. With over 25 years of experience architecting and building scalable software, Dave loves to build deployable open source solutions to help customers solve common problems. He spends his free time working with farm tractors, and using 3D printers, laser cutters, CNC machines and electronics to build pointless gadgets.

Advanced Amazon Pinpoint Templates using Message Template Helpers

Personalization of customer messages is a proven way to increase engagement of promotional and transactional communications. In order to make these communications repeatable and scalable, building personalization through templates is often required. Using the Advanced Template Capabilities feature of Amazon Pinpoint, it’s now possible to create highly customized templates used for email, SMS, and Push […]