Amazon SES Blog

Exercise Caution With Refer-a-Friend Links

So you’ve got your website up and running, and have a great set of customers actively engaging with your content.  Everything is running smoothly, but now you want to try some ideas on how to increase adoption or get some new folks to come to your site.  You might have even seen some other sites […]

Read More

Email Definitions: Feedback Loops

What goes around… Comes around! Does this proverb apply to your email-sending program? Probably not as much as you’d like. Ideally, you’d have a direct window into each interaction a recipient has with your message:  Did they actually open it? If so, did they scroll through it? Did they forward, delete, print, or file it? […]

Read More

On Buying Lists

Simon Says Don’t Buy a List* As you email market to your customers, there can be tremendous pressures from business owners or even self-inflicted pressure to increase the size of the channel for your email.  Building up your email list through traditional marketing routes such as:  banner ads, word-of-mouth, and search hits can feel slow […]

Read More

What if you get an SES probation notice for bounces?

So you’re sending lots of email; everything is looking great.  At least, until you get a probation notice in your inbox.  How could this be?  Why did it happen?  What are your next steps? First of all, take a deep breath.  There is generally a grace period for addressing issues you might be having with […]

Read More

What’s an inactive customer?

You are an email sender.  You’re most likely sending to real people.  When should you call it quits and stop mailing a person?  That’s an easy question to answer if your recipient requests to be unsubscribed.  You should remove those email addresses immediately.  If your recipient complains and you receive that complaint via an Amazon […]

Read More

Introducing the Amazon SES Mailbox Simulator

We are happy to announce that Amazon Simple Email Service (Amazon SES) launched the Mailbox Simulator today. In this post we talk about the motivation behind the Mailbox Simulator, how it can help you, and when you might want to use it. What is the Mailbox Simulator? The Amazon SES Mailbox Simulator is a set […]

Read More

The Amazon SES Free Tier

by Chris Wheeler | on | in How-To* | Permalink | Comments |  Share

Like many Amazon Web Services, Amazon SES has a free tier: Here’s what this means for you: You can send 2,000 messages per day for free if you use Amazon SES from Amazon EC2 (or via AWS Elastic Beanstalk). After 2,000 messages, you will be charged the current Amazon SES rate of $0.10 per thousand […]

Read More

Email Definitions: Complaints

TiNS [tɪnz] Noun An acronym representing the phrase “This is Not Spam” Often used as slang to represent a non-complaint An email industry colloquialism. Synonyms:  “This is Not Junk” Antonyms: TiS, spam complaint TiS [tɪz] Noun If spelled with ‘(apostrophe), a contraction of it is An acronym representing the phrase “This is Spam” Often used […]

Read More

Amazon SES SMTP Recommendations

by Rohan Deshpande | on | in How-To* | Permalink | Comments |  Share

Amazon SES provides a native SMTP interface, so that you can use a wide variety of SMTP-enabled programming languages and software packages to send email through Amazon SES. More information is available in the Amazon SES Developer Guide. In this post, we would like to provide you with three recommendations that will improve your SMTP […]

Read More