Build a stronger future powered by AWS
Join 1,000s of software vendors who trust AWS to power their fast and secure growth through cloud services that enable fast scaling & innovation.
Take your transformation beyond migration.
The world's most comprehensive and broadly adopted cloud platform
Software applications are moving to the cloud at an increasing pace. More buyers state that they expect their IT environment to be mostly or all cloud in the coming years1. Whether you are an ISV with an on-premises product looking to migrate, you are scaling a cloud offering, or you are re-inventing your cloud-based business, AWS can help you.
Our people and programs support business and technical teams on a wide range of challenges: SaaS, the move to cloud, scaling the offering, growing revenue, re-inventing your solutions to gain differentiation, and inventing on behalf of your customers.
I am a Software Vendor looking for:

Grow in new markets by leveraging our global footprint and expertise across business models, best practices, and demand generation. Reach thousands of potential customers and expand your capabilities through the Partner Network and Marketplace.

Easily and safely migrate your products and platforms with our comprehensive transformation support. Enhance and modernize your business model, reduce your running cost and be ready to adapt to the way customers prefer to consume.

Make your solution unique, update it more quickly and accelerate the pace of innovation. Streamline your development environment with automation and pre-built solutions. Benefit from our ready-to-use cutting-edge services.

Take advantage of greater control and enhanced security capabilities that can help you meet the most stringent EU data privacy requirements. Quickly scale resource to enable you to move into new markets, while lowering costs and only paying for what you need.
I need help with:

Start the journey: Learn
You might be at the beginning of your cloud or SaaS journey. It might be for your entire company or a product line. We can support you from a technology and a business perspective.

Build: Migrate & Modernize
Get help during your transition. Whether you have begun the migration of a product to the cloud, are changing your business model to SaaS or modernizing your software, AWS can help.

Re:Imagine: Optimize & Innovate
Your product line is SaaS and in the cloud. You need to innovate to delight your customers and optimize your margins. AWS innovation and customer obsession ethos help you prosper.
Let us guide you
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I am a Business Decision Maker, looking to:
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I am a Technical Decision Maker, looking to:
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I am a Business Decision Maker, looking to:
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Move to cloud or SaaS
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Accelerate the journey to SaaS and cloud
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Innovate or optimize in the cloud
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Move to cloud or SaaS
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My focus isRevenue growth and geo / segment expansion
Visit business resources for the early stage of your cloud and SaaS journey.
Quick Reference: Read our Forrester E-book on building SaaS on AWS.
My focus isFaster business transformationLearn how to transform your business more rapidly in our dedicated section.
Quick Reference: Visit SaaS Factory or watch SaaS Cultural Transformation On-demand Webinar
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Accelerate the journey to SaaS and cloud
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My focus isRevenue growth and expansion
Leverage AWS programs such as Partner Program, Marketplace or MAP to grow your business faster.
Quick Reference: Scaling Growth with SaaS Trials webinar
My goal is toAccelerate time to value and increase differentiationCreate more differentiation in your product, stay competitive and foster a culture of innovation.
Quick Reference: Packaging your product for SaaS
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Innovate or optimize in the cloud
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My focus isOptimizing margins and growing more
Dive deep into a SaaS model possibilities to optimize margins, packaging and pricing.
Quick Reference: SaaS Metrics fundamentals
My focus isRelentless innovation and customer obsessionLeverage AWS resources on innovation and customer obsession. Attend workshops like working backward to benefit your business.
Quick Reference: watch "Working Backwards: a mechanism for innovation"
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I am a Technical Decision Maker, looking to:
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Start moving to cloud
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Accelerate technical migration and modernization
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Technically re-imagine and innovate our solutions
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Start moving to cloud
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I want toStart migrating and prepare my developers
You can rely on AWS to start your migration journey. Extensive training and certification programs can get you up and running quickly.
Quick Reference: TechShift Videos
I want toEnsure scale and securityAWS helps technology leaders making safe choices to protect their customers and data combined with scalability of resources to support your growth and transformation.
Quick Reference: Security and scalabilty or E-book on data protection.
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Accelerate technical migration and modernization
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I need toMigrate or modernize faster
AWS provides an extensive set of resources, programs and teams to help migrating faster. From lift and shift to modernization, our experts can ensure your solutions run smoothly on AWS.
Quick Reference: Discover our Tech-Shift content
My focus is toUse a secure and scalable platformAWS features best in class security capabilites and unrivalled scalability. Leverage it to deliver the best solutions to your customers
Quick Reference: Visit our Security page
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Technically re-imagine and innovate our solutions
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My focus is onDeliver ground-breaking innovation
AWS offers over 200 services. Machine Learning, AI , Analytics can be used to accelerate your pace of innovation and delighting your customers.
Quick reference - Watch Machine Learning Innovation
My focus is onDelighting my technical teamsDevelopers are in demand. AWS environment and set of programs can help you increase retention and innovation.
Quick Reference: AWS Heroes
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See our customers
Key Programs for ISVs
TechShift
Tech-Shift provides content, webinars and events to help technology-focused people within ISVs.
Business-Shift
Business-Shift provides content, webinar and events to help business-focused people within ISVs.
Partner Program
Our partner programs provide initiatives, content and support mechanisms to help ISVs thrive on AWS.
Marketplace
AWS Marketplace is the ideal program for ISVs looking to further grow revenue by selling their solutions through AWS.
Startups
If you are a software startup, visit our dedicated page where you will find specific programs for startup companies.
Get started
ISVs of all types and sizes are building a stronger future powered by AWS. Contact our experts and start your own AWS Cloud journey today.
Use Cases

Get help both in your technical journey – for example changing the application from single-tenant to multi-tenant – and your business journey by introducing pay-as-you-go models or with a quick start-up for your solution.

Provide a simpler experience to your end-customers by managing their software solution, relieving them from many administrative tasks.

Improve performance and reduce running costs by modernizing and refactoring software which is running in the cloud.

Extend a software solution to cover new use cases, reach new markets or differentiate from competitors with cloud-native add-ons that make the most of our comprehensive range of capabilities.