Streaming Video for Fitness Companies

The Business-to-Consumer (B2C) Fitness Industry has seen a significant adoption in live and on-demand streaming video for use cases such as instructor-led virtual classes. An on-demand generation of fitness enthusiasts wants to participate on their terms, typically at home and on devices accessible to them.
 
Traditional fitness gyms can leverage streaming video to extend the reach of their in-class offerings to a broader, more geographically-diverse member base. Innovative companies can deploy virtual fitness classes as a critical component of their business strategy. Streaming video has become a key competitive advantage for fitness companies looking to differentiate and monetize valuable content.
AWS provides solutions to quickly deploy live or on-demand streaming video of instructor-led classes in a turnkey, virtualized, or cloud-based deployment. This results in unmatched flexibility, reduced cost and time-to-market, and the scalability to accommodate a growing member base. And AWS and its partner offerings enable any company looking to expand its capabilities into workflows complementary to streaming video.
Yony Feng on How Peloton Relies on the Scalability of AWS (8:07)

Solutions Guide: Streaming Video for Fitness Companies

The Streaming Video for Fitness Companies solutions guide provides an overview of the templatized AWS solutions which health and fitness companies can deploy to stream live and on-demand video, as well as relevant case studies exemplifying those media solutions. Learn about:

  • Fitness industry dynamics 
  • Live on AWS solution and case study
  • VOD on AWS solution and case study
  • Machine Learning solution and case study
 

Providers

The following providers deliver solutions which enable your organization to stream live and on-demand video quickly, reliably, securely, and at scale. 

Use cases

  • Interactive live streaming
  • Live Streaming
  • Video On Demand
  • Live Streaming with Automated Multi-Language Subtitling
  • Interactive live streaming
  • Interactive live streaming

    Deploying low-latency interactive live video is simple with the Amazon Interactive Video Service (IVS). With just a few clicks, any fitness organization can create and stream live video to a website or native iOS or Android application with the Amazon IVS player SDK. Enhance the video stream with interactive capabilities such as chat, Q&A, and polling using timed metadata APIs.

    Learn more »

    product-page-diagram_AWS_Elemental_r16_INTERACTIVE_VIDEO_SERVICE_2x

    Blog: Amazon Interactive Video Service – Add Live Video to Your Apps and Websites

    The AWS news blog walks through a deployment of the Amazon Interactive Video Service (IVS).

    Read now »

    Webcast: AWS What's Next Ep.8: featuring Amazon IVS

    In this video, watch the team discuss and deploy a live video stream using the Amazon Interactive Video Service (IVS) via the AWS console.

    Watch now »

    Workshop: Live Streaming with Amazon Interactive Video Service

    This self-paced workshop walks through a step-by-step deployment of a live video stream using the Amazon Interactive Video Service (IVS) via the AWS console.

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  • Live Streaming
  • Live Streaming

    Live streaming of instructor-led fitness classes delivered to any device is simplified with the Live Streaming on AWS solution kit. With just one button, you can deploy the CloudFormation template, stream your classes, and become the innovative leader in your category.

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    live-streaming-on-aws-architecture

    Webcast: Live video streaming solution

    This webcast shows specific ways fitness providers can use AWS Cloud services to take control of and get the most from video workflows.

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  • Video On Demand
  • Video On Demand

    Have a VOD library of your fitness assets? With one button, the Video On Demand (VOD) on AWS solution ingests your videos, encodes them into the required profiles, and then publishes them to Amazon CloudFront or any other CDN of your choice. And with the flexibility, scalability, and reliability of the AWS cloud, customizing the solution is simple.

    Learn more »

    video-on-demand-architecture

    Webcast: How to Build a VOD Solution

    This webcast provides prescriptive guidance for building video-on-demand workflows on the AWS Cloud, which provisions the services needed for a scalable, distributed architecture that ingests, stores, processes, and delivers video content.

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  • Live Streaming with Automated Multi-Language Subtitling
  • Live Streaming with Automated Multi-Language Subtitling

    Machine learning can enhance virtual fitness video applications, dramatically increasing efficiencies. By automating the creation of captions, live streaming fitness classes can be immediately released with text on screen to enhance members’ experiences. Automated translations of those captions enable easier comprehension by fitness enthusiasts in other countries. Additionally, this text can also be fed as metadata into media management solutions to enable intelligent search.

    Learn more »

    live-streaming-with-automated-multi-language-subtitling-architecture

Case studies

Glo

Learn how subscription-based yoga studio Glo rebranded its entire video library and saved operational costs by leveraging AWS and AWS Elemental services.

Read now »


Get started

Leading fitness companies are already using the live and on-demand streaming video solutions to become innovative leaders. Contact our experts and start your own AWS Cloud journey today.