客户案例/媒体与娱乐行业/美国

2025 年 1 月

AWS 合作伙伴 Loka 帮助 Cameo 增强个性化名人视频发现功能

Cameo 是连接粉丝与 50,000 多位名人的在线市场,提供个性化视频消息。Cameo 与 AWS 合作伙伴 Loka 合作,使用生成式人工智能开发基于聊天的发现流程。该解决方案旨在通过与用户对话,了解其需求和偏好,然后推荐相关的类别和名人,从而提供更加个性化和高效的体验。该解决方案利用 AWS Bedrock 上的 Claude 提高转化率、缩短购买时间,并通过简化发现流程提高客户满意度。

详细了解 AWS 合作伙伴 Loka 及其在 AWS Marketplace 上提供的产品

kr_quotemark

我们希望与 AWS 在云和 Amazon Bedrock 的专业知识,与 Loka 在生成式人工智能、工程以及人工智能和机器学习方面的专业知识以及 Cameo 在名人方面的专业知识合作,真正将这三者向结合,以打造这一出色的产品功能。”

Dom Scandinaro
首席技术官

机会

  • 帮助用户从 50,000 多个选项中寻找合适的名人
  • 让发现过程更高效、更个性化

解决方案

  • 使用 Amazon Bedrock 上的 Claude 开发基于聊天的发现功能
  • 使用对话式人工智能了解用户需求并提出建议

成果

  • 提高了转化率
  • 缩短了采购时间
  • 提升了客户满意度
  • 更个性化的视频推荐

使用的 AWS 服务

Amazon Bedrock

Amazon Bedrock 是一项完全托管的服务,通过单个 API 提供来自 AI21 Labs、Anthropic、Cohere、Meta、Mistral AI、Stability AI 和 Amazon 等领先人工智能公司的高性能基础模型(FM)。Amazon Bedrock 是一项完全托管的服务,可通过单个 API 选择来自 AI21 Labs、Anthropic、Cohere、Luma(即将推出)、Meta、Mistral AI、poolside(即将推出)、Stability AI 和 Amazon 等领先人工智能公司的高性能基础模型(FM),
以及构建具有安全性、隐私性和负责任的人工智能的生成式人工智能应用程序所需的大量功能。

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