企业和营销人员希望将来自不同应用程序、数据来源和营销渠道的客户互动数据汇总到一个集中的客户数据平台(CDP),以便提供每个客户的 360 度全方位视图。借助 AWS 上的 Customer 360 Profile 解决方案,您可以从 AWS 服务、领先的 AWS 合作伙伴应用程序以及一站式专业服务产品中进行选择,以帮助您创建统一的客户视图,从而加速客户数据平台的部署。

AWS 服务

专门构建的云产品

AWS 解决方案

组合 AWS 服务、代码和配置的现成解决方案

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合作伙伴解决方案

来自 AWS 合作伙伴的软件、软件即服务或托管型服务

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  • Amperity Customer Data Platform

    - AmpID: AI Powered Customer Identity Management - Amp360: Modern Customer 360 AmpIQ: Customer intelligence & activation hub - Datagrid: Connected customer data infrastructure
  • LiveRamp Identity Resolution

    Enable LiveRamp's foundational identity solutions, including identity resolution and transcoding, for AWS. Generate a common ID for all customers within a collaboration to more accurately match and analyze across shared datasets, supporting privacy-enhanced media planning, insights, data enrichment, media activation, and measurement use cases.
  • Neustar Identity Resolution

    Brands, agency, and publishers want to collaborate through clean rooms to build audiences, generate new customer insights, and measure/optimize the impact of marketing. However, collaborators often struggle with low match rates between data sets due to the unprecedented challenges of data deprecation, scarcity, and fragmentation of data.
  • Marketing Data Platform

    Aqfer's Marketing Data Platform is designed to be an organization's primary data repository for all types of marketing-related data. MDP ingests, collates, resolves, and analyzes massive volumes of marketing-related data; it also re-factors data for rapid distribution.
  • AdPredictive Customers 360

    Best-in-class customer intelligence. Unlimited customer profiles, impactful insights and actionable IDs – all secured by AWS Clean Rooms. Understand your customers and impact business outcomes with AdPredictive Customers 360.
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指导

规范性的架构图、示例代码和技术内容

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