Digital Media in the AWS Cloud - Streaming from Los Angeles, CA
September 19, 2012
At this event you will hear from Media customers such as Disney, PBS, UFC, Imgur, and Ericsson, and leaders from Amazon Web Services. Specifically, you will learn how-to transfer your large media files quickly, scale your storage, speed up your processing and analytics jobs, and deliver your content at scale.
You can also go directly to the live stream by clicking here. The live stream will be delivered by Amazon CloudFront starting at 10AM PDT on September 19, 2012.
Who Should Attend
Executives and senior IT leadership from:
Dr. Werner Vogels, CTO, Amazon
Dr. Werner Vogels is Vice President and Chief Technology Officer at Amazon where he is responsible for driving the company's technology vision, which is to continuously enhance the innovation on behalf of Amazon's customers at a global scale.
Prior to joining Amazon, he worked as a research scientist at Cornell University where he was a principal investigator in several research projects that target the scalability and robustness of mission-critical enterprise computing systems. He has held positions of VP of Technology and CTO in companies that handled the transition of academic technology into industry.
Vogels holds a Ph.D. from the Free University in Amsterdam and has authored close to 80 articles for journals and conferences, most of them on distributed systems technologies for enterprise computing.
Skarpi Hedinsson, Senior Vice President, Technology & Platform, Digital Media, Disney/ABC Television Network
As Senior Vice President, Technology & Platform, Digital Media for the Disney/ABC Television Network, Skarpi Hedinsson is responsible for managing technology and platform product development for the Group’s number network sites and innovative apps including the ABC Player app and the WATCH Disney authenticated video products, which launched this past June.
Mr. Hedinsson and the Technology & Platform team develop video distribution platforms, both short and long form. They designed, built and continue to evolve the Emmy Award-winning Full Episode Player for ABC.com, the official online home of the ABC Network Primetime, Daytime, and Late Night programs. Additionally, Mr. Hedinsson led the team who designed developed the critically-claimed ABC Player iPad App, and the innovative ABC’s Grey’s Anatomy Sync App for iPad.
Mr. Hedinsson joined The Walt Disney Company in 1998 working in Seattle, Washington for ESPN. He relocated to Los Angeles in 2004 to join the Disney/ABC Television Group.
Mr. Hedinsson received his Bachelor of Science degree in Computer Science from the University of Washington, Seattle. He resides in the Los Angeles area with his wife and daughters.
Jon Brendsel, VP of Products, PBS
Jon Brendsel is the VP Products for the Public Broadcasting Service (PBS). In this role, Jon leads an integrated product development organization for PBS Interactive, including product management, software engineering, QA, operations, customer support, and visual design. During his tenure at PBS, Jon's group has launched multiple web and mobile products, including the video delivery platform that today serves more than 150 million streams per month to desktops and mobile devices. Prior to PBS, Jon has held leadership positions at VeriSign and AOL.
Christy King, Vice President Digital, Technology Research & Development, Ultimate Fighting Championship®
Christy King serves as the in-house technology consultant for all departments within UFC® (Ultimate Fighting Championship®), a division of Zuffa, LLC.
The UFC and mixed-martial arts have experienced massive growth in a very short amount of time, culminating in the recent partnership with FOX network, a major worldwide sports television brand. Christy actively researches, tests and implements new and emerging methods to share content information among media partners in traditional television, gaming consoles, mobile technologies, OTT boxes, internet platforms and other emerging technologies for content distribution, worldwide.
UFC recruited Christy in 2006 from a CBS affiliate in the Deep South. She has a background in video production, including writing, producing, and editing on AVID platforms. Christy developed early expertise in “the web” in 1994 when she built a commercial website, one of only 500 commercial websites then existing. Even during the early days of the web, she understood and envisioned incredible opportunities emerging for niche content film and video producers who would be able to easily and cheaply distribute content.
Christy is currently creating a Digital Asset Management system for UFC, using cutting edge technologies to receive, catalog, and store media; address metadata issues, closed-captioning, SAP information, scripts/transcripts, export formatting, QC processes, approval policy workflows, and other asset management issues.
Narayanan Rajan, Head of Services Portfolio, Solution Area Media Group, Ericsson
Narayanan "Raj" Rajan is the Head of Services Portfolio within the Solution Area Media group at Ericsson. Raj is responsible for managing the services portfolio within SA Media, including developing new services products and creating new paths to market for existing products. Raj has held leadership roles within both the engineering and services organizations at Ericsson, Tandberg TV, and Adva. Raj received his M.S.EE from Case Western Reserve University, and currently resides in Atlanta.
Agenda - Tentative
|9:00am to 10:00am||Registration and Expo|
|10:00am to 11:00am||Welcome and Keynote - Dr. Werner Vogels, CTO, Amazon|
|11:00am to 11:30am||Customer Keynote - Skarpi Hedinsson, Senior Vice President, Technology & Platform, Digital Media, Disney/ABC Television Network|
|11:30am to 12:00pm||Customer Keynote - Jon Brendsel, VP of Products, PBS|
|12:00pm to 1:00pm||Lunch and Expo (Lunch provided by AWS)|
|1:00pm to 1:20pm||Ingesting Media to the AWS Cloud - Joe Lyons, Storage Business Development Manager, AWS and Michelle Munson, CEO & Co-Founder, Aspera|
|1:20pm to 1:50pm||Best Practices for Storing and Archiving Media with AWS - Joe Lyons, Storage Business Development Manager, AWS|
|1:50pm to 2:35pm||Best Practices for Processing Media on AWS - David Sayed, Principal Product Manager, AWS, Sam Blackman CEO, Elemental, and Narayanan Rajan, Head of Services Portfolio, Solution Area Media Group, Ericsson|
|2:35pm to 2:50pm||Digital Rights Management on AWS - David Sayed, Principal Product Manager, AWS|
|2:50pm to 3:20pm||Break and Expo|
|3:20pm to 4:05pm||Media Streaming on AWS - Mark Ramberg, Media Business Development Manager, AWS and Christy King, Vice President Digital, Technology Research & Development, Ultimate Fighting Championship®|
|4:05pm to 4:35pm||Processing Data to Personalize Media - Peter Sirota, Sr. Manager Amazon Elastic MapReduce, AWS|
|4:35pm to 5:05pm||Securing your Media Library - Simone Brunozzi, AWS Evangelist|
|5:05pm to 7:00pm||Reception and Expo|
SLS Hotel | 465 S. La Cienega Boulevard, Los Angeles, CA
View Larger Map