Las empresas y los profesionales de marketing desean agregar los datos de interacción con los clientes de aplicaciones, origen de datos y canales de marketing dispares en una plataforma de datos de clientes (CDP) centralizada que proporcione una visión integral de 360 grados de cada cliente. Con las soluciones del perfil Customer 360 en AWS, puede acelerar el despliegue de una plataforma de datos de clientes eligiendo entre los servicios de AWS, las principales aplicaciones de socio de AWS y las ofertas de servicios profesionales listas para usar que le ayuden a crear una visión unificada del cliente.

Servicios de AWS

Productos para la nube personalizados

Soluciones de AWS

Soluciones listas para desplegar que agrupan servicios de AWS, código y configuraciones

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Soluciones de socios

Software, SaaS o servicios administrados de socios de AWS

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  • Amplitude

    Amplitude helps financial services organizations like Square meet customers in the moment, with real-time experiences that drive engagement, improve conversion and bolster retention. Amplitude helps teams to bring these experiences to life by providing them with quantitative and qualitative insights, recommendations and predictions about what customers are doing and why across the entire customer journey. And because Amplitude standardizes, governs and centralizes data across all sources, teams can confidently use these insights to drive the best results.

  • mParticle

    mParticle is the customer data platform (CDP) of choice for the world’s leading multi-channel consumer brands. Leading business-to-consumer (B2C) companies use mParticle to create a unified, real-time customer data pipeline that enables them to win in key moments of the customer journey.
  • Tealium Customer Data Hub

    Tealium connects customer data– spanning web, mobile, offline, and IoT devices— so brands can connect with their customers. Tealium empowers brands to create a unified, real-time customer data infrastructure. The Tealium Customer Data Hub makes customer data more valuable, actionable, and secure.
  • LiveRamp Identity Resolution

    Enable LiveRamp's foundational identity solutions, including identity resolution and transcoding, for AWS. Generate a common ID for all customers within a collaboration to more accurately match and analyze across shared datasets, supporting privacy-enhanced media planning, insights, data enrichment, media activation, and measurement use cases.
  • Power real-time personalization or a recommendation engine with Snowplow data

    With Snowplow you can act on your data in real-time. All the data being loaded into your data warehouse is first written to a real-time stream - Kinesis - that you can read off to power your real-time applications.
  • Marketing Data Platform

    Aqfer's Marketing Data Platform is designed to be an organization's primary data repository for all types of marketing-related data. MDP ingests, collates, resolves, and analyzes massive volumes of marketing-related data; it also re-factors data for rapid distribution.
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Guía

Diagramas de arquitectura prescriptivos, código de muestra y contenido técnico

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