Product
Portfolio

The Amazon Game Tech portfolio spans four key areas: infrastructure and services for customized solutions, prebuilt services and tools, content creation tools like the Lumberyard game engine, as well as marketing solutions across Amazon.com. No matter where you’re at in the development cycle, we got you covered.

Flexible Infrastructure & Services

Quickly bring amazing games to life and reach a global audience with the AWS cloud, allowing you the flexibility to build freely and scale at will. Pick one or utilize a suite of solutions, customizing them for any development need, including building global game servers, analytics pipelines, core game backends, and more.
Global Game Servers: With no upfront or ongoing commitment, scale up and down quickly and easily as your player demand changes. With AWS’s global infrastructure, your game servers are closest to your players for a great in-game experience as well.
 
Core Game Backends: AWS enables you to easily build, deploy, and scale your cross platform game backends such as push notification, chat, leaderboards, or content delivery.
 
Gaming Analytics: AWS offers a comprehensive suite of analytics solutions to consistently track, analyze, and store data seamlessly and optimize your game.
 
Alexa Voice Service: The Alexa Voice Service (AVS) enables you to integrate Alexa directly into your products. We provide you with access to a suite of resources to quickly and easily build Alexa-enabled products, including APIs, hardware and software development tools, and documentation. With AWS, you can add a new intelligent interface to your products and offer your customers access to a growing number of Alexa features, smart home integrations, and skills.
 
Alexa Skills Kit: The Alexa Skills Kit (ASK) is a collection of self-service APIs, tools, documentation, and code samples that makes it fast and easy for you to add skills to Alexa. ASK enables designers, developers, and brands to build engaging skills and reach customers through tens of millions of Alexa-enabled devices. With ASK, you can leverage Amazon’s knowledge and pioneering work in the field of voice design.
 

Prebuilt Game Solutions

Don’t let tedious workflows get in the way of powerful ideas. With managed solutions such as GameSparks and Amazon GameLift, you can save thousands of engineering resources to build backend services, deploy and scale your games with ease, and confidently optimize features to engage players and sustain success.
GameSparks: GameSparks is a suite of game backend services that are designed to help developers rapidly build backend features for games, deploy and scale them with ease, and optimize their games post launch in order to continually provide engaging experiences for players.
 
Amazon GameLift
Amazon GameLift: Save thousands of engineering hours and reduce cost with Amazon GameLift, the dedicated game server hosting and matchmaking solution built on AWS. Use Amazon GameLift to deploy, scale, and manage your dedicated game servers in the cloud, delivering low-latency, fun and reliable gaming experiences to your players around the world. Focus on creating a great session-based multiplayer game for your players, not building scalable server infrastructure.
 

Content Creation

We believe game developers deserve another choice. That’s why we’re building Lumberyard: a game engine with no royalties or seat fees, frictionless integration and AWS, plus much more on the horizon. Architected for performance and modularity, Lumberyard will help you to realize your creative vision, across PC, console, and mobile.
Amazon Lumberyard: Lumberyard is a free AAA game engine that is deeply integrated with the AWS cloud. Build fast and reduce your time to market. Reach new audiences for your games while redefining the experiences they can deliver with seamless Twitch integration. And build it all for free—only pay for the AWS services you choose to use.
 

Distribution & Marketing

Take advantage of one of the largest customer bases in the world. Reach millions of customers easily by distributing and monetizing your games using Amazon.com, Amazon Ads, and more.
Amazon Video Game Retail: Create a number of dedicated storefronts on Amazon.com for you to sell your games, DLC, and currency. Each PC game and virtual good has a product detail page and can be found by customers in search results, search refinements, recommendation widgets, and bestseller lists across Amazon.
 
Amazon Advertising: Reach millions of customers who find, discover, and buy at Amazon, connecting your game to Amazon customers across devices, the web, and even offline. With targeted ads and high-visibility placements, find new customers based on search terms, products, or interests and drive more traffic to your products.
 
Amazon GameOn: Amazon GameOn is a set of flexible APIs that allow you to easily build cross-platform competitions into your game as well as award in-game and physical prizes fulfilled by Amazon. GameOn is built on AWS’s cloud infrastructure and works on any operating system, giving developers the ability to scale quickly, while allowing them to invest more time in what they do best—design great games.