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Media and entertainment companies need a comprehensive understanding of their consumers to increase subscriber acquisition and retention, improve advertising revenue, and differentiate their services. Customer 360 solutions on AWS unify customer data, contextual insights, and behavioral data to provide the understanding required to deliver connected customer campaigns, experiences, and journeys across owned, earned, and paid channels. These connected strategies lead to enhanced marketing effectiveness, customer lifetime value, and share of wallet through personalized, actionable messaging.
Partner Solutions
Software, SaaS, or managed services from AWS Partners
Twilio Segment helps data, marketing, product and engineering teams leverage real-time, structured data for context relevant and personalized engagement.
A world leader in AI-based content discovery and viewer analytics, ThinkAnalytics enables media & entertainment providers to deliver personalized experiences. Think360’s proven results show a significant uplift in viewer engagement, reduced churn and lower operational costs. Plus, ThinkAdvertising enables the targeting of audience segments previously only available in digital, while helping to identify inventory value and minimize ad waste.
MoEngage is an Intelligent Customer Engagement Platform trusted by enterprises in 35 countries, including several Fortune 500 brands. MoEngage offers deep personalization of customer interactions to drive better engagement, retention and loyalty.
AIQ brings order to CX chaos. Our Customer Experience Hub empowers everyone to be a CX champion by giving business teams the freedom to explore and action on customer data while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. Enterprise brands such as Autodesk, M&T Bank, The New York Times, Neiman Marcus, Hertz and many more use our CX Hub to drive growth through extraordinary customer experiences. Learn more at actioniq.com.
Amplitude helps financial services organizations like Square meet customers in the moment, with real-time experiences that drive engagement, improve conversion and bolster retention. Amplitude helps teams to bring these experiences to life by providing them with quantitative and qualitative insights, recommendations and predictions about what customers are doing and why across the entire customer journey. And because Amplitude standardizes, governs and centralizes data across all sources, teams can confidently use these insights to drive the best results.