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NASCAR transfers more than 1.3 TB of data per race
NASCAR leveraged Amazon Web Services (AWS) to transmit real-time data from the Next Gen car's on-board cameras and ECU sensors - RPM, throttle, brake, tire pressure, oil temp, fuel, steering, etc. Using a state-of-the-art architecture, NASCAR streamlined communications and deployed the solution to all 40 racecars, with infrastructure to capture terabytes of race data.
Innovative vision to transmit real-time on-board video and car data for in race analytics
NASCAR transfers more than 1.3 TB of data per race
NASCAR leveraged Amazon Web Services (AWS) to transmit real-time data from the Next Gen car's on-board cameras and ECU sensors - RPM, throttle, brake, tire pressure, oil temp, fuel, steering, etc. Using a state-of-the-art architecture, NASCAR streamlined communications and deployed the solution to all 40 racecars, with infrastructure to capture terabytes of race data.
Each of the 40 Next Gen cars racing in the NASCAR Cup Series have sensors tracking more than 60 data points, from engine RPMs to brake pressure, while the car goes over 200 mph.
Innovative vision to transmit real-time on-board video and car data for in race analytics
Next Gen car sensor data is sampled hundreds of times per second on each car resulting in over 612,000 messages per second during a race.
“With NASCAR’s Next Gen racecar, our team charted an innovative vision to transmit real-time on-board video and car data for in race analytics and digital customer engagement, which we delivered with AWS collaboration and infrastructure that provided a scalable, secure architecture ready for today and the future.”
The Future of Data at the Track
With NASCAR’s Next Gen racecar, NASCAR charted an innovative vision to transmit real-time on-board video and car data for in race analytics and digital customer engagement. NASCAR worked with AWS to provide a scalable, secure architecture ready for today and the future.
NASCAR needed to transmit real-time ECU race data (<50MS) and video from each Next Gen racecar to broadcast partners for live broadcast and to OEMs & race teams for in-race decision making and post-race analytics.
NASCAR leveraged AWS to transmit real-time data from Next Gen on-board cameras and ECU sensors - RPM, throttle, brake, tire pressure, oil temp, fuel, steering, etc. Using a start-of-the-art architecture, NASCAR streamlined communications and deployed the solution to all 40 racecars, with infrastructure to capture terabytes of race data.
Data is collected and aggregated by the Electronic Control Unit (ECU) and sent every 10ms from each Next Gen car via Ultra-High Frequency (UHF) radio waves to NASCAR's Mobile Data Center (MDC).
Each of the 40 Next Gen cars racing in the NASCAR Cup Series have sensors tracking more than 60 data points from engine RPMs to brake pressure, while the car goes over 200mph.
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The Future of Data at the Track
With NASCAR’s Next Gen racecar, NASCAR charted an innovative vision to transmit real-time on-board video and car data for in race analytics and digital customer engagement. NASCAR worked with AWS to provide a scalable, secure architecture ready for today and the future.
NASCAR needed to transmit real-time ECU race data (<50MS) and video from each Next Gen racecar to broadcast partners for live broadcast and to OEMs & race teams for in-race decision making and post-race analytics.
NASCAR leveraged AWS to transmit real-time data from Next Gen on-board cameras and ECU sensors - RPM, throttle, brake, tire pressure, oil temp, fuel, steering, etc. Using a start-of-the-art architecture, NASCAR streamlined communications and deployed the solution to all 40 racecars, with infrastructure to capture terabytes of race data.
“With NASCAR’s Next Gen racecar, our team charted an innovative vision to transmit real-time on-board video and car data for in race analytics and digital customer engagement, which we delivered with AWS collaboration and infrastructure that provided a scalable, secure architecture ready for today and the future.”
Steve Stum, Vice President of Operations and Technical Production, NASCAR -
18-petabytes of NASCAR video for fans
Craig Neeb, Executive Vice President of Development, NASCAR.NASCAR migrated its 18-petabyte video archive containing 70 years of historical footage to AWS, and uses Amazon Rekognition to auto-tag video frames with metadata, such as driver, car, race, lap, time, and sponsors, and Amazon Transcribe to caption and time stamp every word within speech. This saves NASCAR thousands of hours of manual tagging and searching their video archives to present fans with the most iconic moments in NASCAR history. NASCAR will then use SageMaker to train deep learning models to enhance metadata and video analytics.
“Moving into the cloud has been our best decision yet, eliminating a lot of the friction and overhead associated with traditional production and delivery. We look forward to continue using the technology to push the limits of what’s possible for our fans.”
Steve Stum, Vice President of Operations and Technical Production, NASCARLearn more >> -
Powering the NASCAR Drive Mobile App
Second-screen experiences are a critical component of consuming live NASCAR content for race fans. For example, the number of unique viewers live streaming FOX coverage of the Daytona 500 to their laptops, tablets, phones, and devices increased by more than 50% from 2018, while both FOX and NBC’s streaming numbers for NASCAR coverage have gone up four years in a row.
AWS Media Services powers the NASCAR Drive mobile app, delivering broadcast-quality content for more than 80 million fans worldwide. The platform, including AWS Elemental MediaLive and AWS Elemental MediaStore, helps NASCAR provide fans instant access to the driver’s view of the race track during races, augmented by audio and a continually updated leaderboard.
“We give our fans a lot of ways to consume live NASCAR content, such as NASCAR Drive, a 360-camera feed, and communications between drivers and their crew chiefs. We’re also providing on-demand content 24/7 so that NASCAR is at fans’ fingertips when and where they want it”
Steve Stum, Vice President of Operations and Technical Production, NASCARLearn more >>
18-petabytes of NASCAR video for fans
NASCAR migrated its 18-petabyte video archive containing 70 years of historical footage to AWS, and uses Amazon Rekognition to auto-tag video frames with metadata, such as driver, car, race, lap, time, and sponsors, and Amazon Transcribe to caption and time stamp every word within speech. This saves NASCAR thousands of hours of manual tagging and searching their video archives to present fans with the most iconic moments in NASCAR history. NASCAR will then use SageMaker to train deep learning models to enhance metadata and video analytics.
“Moving into the cloud has been our best decision yet, eliminating a lot of the friction and overhead associated with traditional production and delivery. We look forward to continue using the technology to push the limits of what’s possible for our fans.”
Powering the NASCAR Drive Mobile App
Second-screen experiences are a critical component of consuming live NASCAR content for race fans. For example, the number of unique viewers live streaming FOX coverage of the Daytona 500 to their laptops, tablets, phones, and devices increased by more than 50% from 2018, while both FOX and NBC’s streaming numbers for NASCAR coverage have gone up four years in a row.
AWS Media Services powers the NASCAR Drive mobile app, delivering broadcast-quality content for more than 80 million fans worldwide. The platform, including AWS Elemental MediaLive and AWS Elemental MediaStore, helps NASCAR provide fans instant access to the driver’s view of the race track during races, augmented by audio and a continually updated leaderboard.
“We give our fans a lot of ways to consume live NASCAR content, such as NASCAR Drive, a 360-camera feed, and communications between drivers and their crew chiefs. We’re also providing on-demand content 24/7 so that NASCAR is at fans’ fingertips when and where they want it”
At a size of 0.15KB per message, NASCAR Cup Series races produce more than 1.3 TB of data per race. That data needs to be streamed in real-time to the racing teams, broadcasters, partners, and fans.
At a size of 0.15KB per message, NASCAR Cup Series races produce more than 1.3 TB of data per race. That data needs to be streamed in real-time to the racing teams, broadcasters, partners, and fans.
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