For a product company, I used Domo. It was my client, and I cannot disclose details, but it was in long storage products. It was purely for marketing.
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Collaboration features have supported real-time teamwork and large data handling
What is our primary use case?
What is most valuable?
The most ideal aspect about using Domo is it can accommodate a huge amount of data. Apart from that, we loved the number of sources it provides in a single platform, such as the capability to connect it. These were the two major reasons we stayed with Domo for some time.
Domo helped our team work more effectively. None of the other tools provide the kind of support that enables chatting and working on the same item simultaneously. In other tools such as Tableau or Power BI, you keep sharing the latest version of the dashboard and then someone else keeps updating. Working at the same time on the same dashboard is possible on Domo.
The Domo data visualization feature is situational. The type of dashboard and the type of data that I'm planning to represent to whatever KPI suits the picture. Another thing I appreciated in the dashboards was filtering within the chart itself. You can keep filtering on at two, three levels within the chart without moving out of the dashboard.
What needs improvement?
I have experience with Domo and Microsoft tools.
Domo is losing out in the pricing area. We tried pitching Domo to many of our clients, and they liked it initially, but the pricing point was something they were not comfortable with. That would be a good boost if you are trying to fetch more clients or a bigger volume of business. I haven't yet seen the AI features, so I cannot comment on those.
Different BI tools have their strengths and weaknesses. If you consider Tableau, it is very adjustable. You can make any kinds of dashboards in Tableau. You can do many things. Power BI has a good background of Microsoft helping it with its Microsoft services. Different tools have different plus points. The strength I found for Domo was collaboration while building dashboards and pipelines, and the volume of data it handled. Domo has its own place in the market, but I suggest the certification costs and the pricing for clients need to be reduced. It's a good tool. There should be a free version of it for people to learn easily so that they get adapted easily and get used to supporting the Domo community. That is very important.
For how long have I used the solution?
I have one and a half years of experience with Domo.
How are customer service and support?
I did not reach out much to Domo support, but a few seniors of mine who reached out found it satisfactory. Their general experience was good. Domo's support can be rated nine or ten on a scale of one to ten.
How would you rate customer service and support?
Positive
How was the initial setup?
The initial setup with Domo was straightforward.
What other advice do I have?
I did not use Domo's self-service analytics tools because I was serving a client, so the self-service use cases were not enabled. That was not in our use case.
I did not use Domo's AI-driven analytics or insights for uncovering trends or forecasting outcomes. I was using Domo before the latest update, and I no longer use Domo as I'm working with a different client.
I did not use mobile accessibility with Domo.
I rate Domo 8 out of 10.
Which deployment model are you using for this solution?
Public Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Training and support have been necessary while transitioning from other tools
What is our primary use case?
My job is to build dashboards from scratch to end, from data integration and data modeling, using Magic ETL for data transformations, and creating cards by using data analyzer, and building cards using multiple cards such as charts, line charts, multi-line charts, and bar charts. My job combines everything from scratch to end for implementing securities such as row-level securities, PDP (Personalized Data Permissions), and giving access to end users, managers, or stakeholders. This is the end-to-end process which I have done for my clients.
I have worked on multiple BI tools, including Domo, Power BI, and Smartsheet. When it comes to Domo, we have one platform for data integration as well as for data modeling, transformations, and creating visualizations such as charts, graphs, and cards, which is beneficial because in Power BI we have multiple modules for these functions. Inside Domo, we don't have too many modules for creating visualizations, which I have noticed while using it. When it comes to sharing reports or dashboards, with Domo, we can customize dashboards as per the requirement and share them with other stakeholders.
What is most valuable?
These are the advantages because it saves our time. In Power BI, if we want to build a dashboard, we have to go to another site, log in, and create the dashboard. In Domo itself, we can build the dashboard, and if someone wants to change something on the dashboard, they can simply log into Domo, make changes, and pass the information to the required person. In Power BI, it takes more time because we need to log in, change information on the report, and share it again.
I have mostly used data table, bar chart, and line chart features, as these are the ones I have used in most cases.
When using a data table, if I want to visualize or get more data onto the dashboard with a large number of columns, using a bar chart or line chart can make the dashboard look clumsy. I have used a data table because it gives the complete information of required columns, such as sales or expenses.
What needs improvement?
To optimize the report or dashboard, I have used methods to limit the cards and data sets. If we have unwanted data in our data set as raw data, we need to cleanse and structure it first. I have limited the data as per the requirement because having excessive data in Domo will increase loading time and occupy large amounts of space. By limiting the data and cards on the dashboard, it optimizes the dashboard and improves performance.
Since I haven't used AI in Domo while using it, I need to improve my skills in AI and integrate AI knowledge into Domo, which I think will save time and give accurate data.
AI as a feature can be improved or enhanced in Domo.
For how long have I used the solution?
Currently I'm not working with Domo, but I have two years of experience using it.
Which solution did I use previously and why did I switch?
I have faced some challenges because previously I was working on Power BI. When I switched companies and started using Domo, transforming knowledge from Power BI to Domo came with difficulties. I overcame these hurdles and gained knowledge through my colleagues, Domo University, and Domo Palooza by learning from articles.
How was the initial setup?
The implementation part involves logging in with credentials into Domo.
What about the implementation team?
For other organizations, they have to get trained. If someone is working on another tool, they need to learn how Domo works, what Magic ETL is, how to drag the data onto the integration part, and learn about the data sources. Training is essential because without it, they might face issues that could lead to escalations. Getting training and support from colleagues is important to gain experience on Domo.
What's my experience with pricing, setup cost, and licensing?
The admin team and manager take care of licensing, but I do not have any information about the prices of the license.
What other advice do I have?
I have used Domo University and Domo Palooza for learning. I don't have access to the mobile version as only managers have access. I am currently working as a Power BI developer with Aregano Technologies. I have four years of experience in BI and would categorize myself as a freelancer or consultant. My review rating for Domo is 9 out of 10.
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