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Ortto

Ortto

Reviews from AWS customer

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External reviews

583 reviews
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External reviews are not included in the AWS star rating for the product.


    Maxence A.

All in one marketing automation tool

  • July 11, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate that the CDP is integrated, allowing us to involve the engineers only once. This integration enables us to utilize the activities across our communications and dashboards effectively. The dashboards have also been incredibly helpful, providing real-time data analysis of our activities. Lastly, the ability to leverage this data and target audiences on Google and Facebook is fantastic for our marketing team. Customer support is always available for us and the onboarding was great.
What do you dislike about the product?
I wish there were more integration with the CDP and that the existing ones would work both ways. For example, we would love to be able to push our activities from ORTTO to other tools like GA4 or Intercom.
What problems is the product solving and how is that benefiting you?
It has helped us to centralise data without implementing a full CDP solution and reuse the data within our communication.


    Fund-Raising

Good email system for those who have good attention to detail.

  • July 11, 2025
  • Review provided by G2

What do you like best about the product?
I love being able to create journeys easily and that are visually easy to view/present. We use Ortto everyday, and the customer support is good. Integrates well into Salesforce.
What do you dislike about the product?
Requires a lot of attention to detail with email rules and the opt out preferences cannot be tailored as well as we'd like. It is not super easy to implement, but once you learn you understand it.
What problems is the product solving and how is that benefiting you?
Ortto is helping us send tailored donor journeys to our charities supporters. It benefits us by integrating into Salesforce and allowing us to talk differently to different groups of our audience.


    Chris R.

Excellent Customer Service

  • July 09, 2025
  • Review provided by G2

What do you like best about the product?
I like how easy it is to build our campaigns and also to configure the data to our customized fields in Salesforce. The customer service is also top notch if you are having any issues or have a question and want to walk through it with them.
What do you dislike about the product?
I have not run into any downsides yet with Ortto.
What problems is the product solving and how is that benefiting you?
They are helping us create tailored journeys for our customers that result in revenue driven results.


    Aida S.

Comprehensive and top-tier marketing automation tool

  • March 05, 2025
  • Review provided by G2

What do you like best about the product?
For me it´s a perfect balance of price and quality. Covers the core necesities for eficient marketing automations campaigns and support team is great. I have been using it since 2020, when it was Autopilot, so still in love.
What do you dislike about the product?
- Waiting for reporting features to be more flexible and potential for data analysis. Right now it´s quite limited.
- Waiting for more integration options
What problems is the product solving and how is that benefiting you?
Gives oportunities to increase the potential of email marketing campaign with full marketing automation journeys that includes Google/Facebook traffic adquisition and other tools.


    Alex F.

Great features and have seen some great benefits to our business

  • February 14, 2025
  • Review provided by G2

What do you like best about the product?
The interface is very simple to use even though some of the features are quite advanced. We have recently implemented Ortto and I've found their live chat feature incredibly helpful, their customer support team are very responsive and helpful.
What do you dislike about the product?
The platform is more expensive than others we have looked at and some features that are standard with others are not with Ortto.
What problems is the product solving and how is that benefiting you?
Capture customer data that would have been otherwise lost. Ability to simplify customer interactions for a high volume ecomerce customer.


    Daniel G.

Ortto makes it easy to create and automate digital assets in our app

  • February 07, 2025
  • Review provided by G2

What do you like best about the product?
Its very easy to track users behavior and trigger engagement comms from Ortto. The integration is very smoth.
What do you dislike about the product?
The users data visualisation is limited.
What problems is the product solving and how is that benefiting you?
Effectively tracking users behavior, automating marketing comms and analysing data.


    Brett C.

Love Ortto

  • February 02, 2025
  • Review provided by G2

What do you like best about the product?
Orrto has been great for us to intergreate SMS and email campaigns. Its easy to use and works well.
What do you dislike about the product?
As a small charity, the cost is high. It wasnt as straight forward to intergrate with our Salesforce as I would have liked. took longer than i had hoped to get right ,Not having an account manager or someone to help onboard didnt help. .
What problems is the product solving and how is that benefiting you?
Marketing automation


    Non-Profit Organization Management

I enjoy the Ortto platform.

  • January 21, 2025
  • Review provided by G2

What do you like best about the product?
How easy it is to customise templates to look how you want.
What do you dislike about the product?
Many times, there are very annoying formatting errors in outlook.
What problems is the product solving and how is that benefiting you?
It easily integrates with SF,


    Thomas H.

Ortto

  • January 14, 2025
  • Review provided by G2

What do you like best about the product?
The best part is the amount of functionality they have for different circumstances and support for any issues.
What do you dislike about the product?
No real downsides other then form intergrations such as no conditonal form support.
What problems is the product solving and how is that benefiting you?
Linking our CRM, Forms, Marketing Data all that together.


    Hospital & Health Care

Love Ortto

  • January 06, 2025
  • Review provided by G2

What do you like best about the product?
Customer support is fantastic, highly responsive and helpful. I think the product in general balances depth and user friendly features well
What do you dislike about the product?
I wish I had a better system for seing all of my active campaigns, even if filed into separate folders
What problems is the product solving and how is that benefiting you?
Being able to target and personalize campaigns and then track metrics