Enterprises and marketers want to aggregate customer interaction data from disparate applications, data sources, and marketing channels into a centralized customer data platform (CDP) that provides a comprehensive, 360-view of each customer. With Customer 360 Profile solutions on AWS, you can accelerate deployment of a customer data platform by choosing from AWS services, leading AWS Partner applications, and turnkey professional services offerings that help you create a unified view of the customer.

AWS Services

Purpose-built cloud products

AWS Solutions

Ready-to-deploy solutions assembling AWS Services, code, and configurations

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Partner Solutions

Software, SaaS, or managed services from AWS Partners

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  • Amplitude

    Amplitude helps financial services organizations like Square meet customers in the moment, with real-time experiences that drive engagement, improve conversion and bolster retention. Amplitude helps teams to bring these experiences to life by providing them with quantitative and qualitative insights, recommendations and predictions about what customers are doing and why across the entire customer journey. And because Amplitude standardizes, governs and centralizes data across all sources, teams can confidently use these insights to drive the best results.
  • mParticle

    mParticle is the customer data platform (CDP) of choice for the world’s leading multi-channel consumer brands. Leading business-to-consumer (B2C) companies use mParticle to create a unified, real-time customer data pipeline that enables them to win in key moments of the customer journey.
  • Tealium Customer Data Hub

    Tealium connects customer data– spanning web, mobile, offline, and IoT devices— so brands can connect with their customers. Tealium empowers brands to create a unified, real-time customer data infrastructure. The Tealium Customer Data Hub makes customer data more valuable, actionable, and secure.
  • LiveRamp Identity Resolution

    Enable LiveRamp's foundational identity solutions, including identity resolution and transcoding, for AWS. Generate a common ID for all customers within a collaboration to more accurately match and analyze across shared datasets, supporting privacy-enhanced media planning, insights, data enrichment, media activation, and measurement use cases.
  • ZoomInfo

    ZoomInfo offers a comprehensive suite of products and services to power your business with best-in-class, modern, foundational and trusted B2B commercial data directly in your workflows and systems. ZoomInfo provides firmographic, demographic and technographic data, along with real-time insights, to drive your go-to-market strategy: - 165M+ Company Locations - 31K+ Technographics - 140M+ Professionals - 38M+ Online Sources Scanned Daily ZoomInfo gathers intelligence from far and wide with the help of AI, machine learning and a portfolio of sources, all without compromising on data quality. Organizations that successfully integrate external business data into their operations can outperform other companies by unlocking improvements in growth and profitability.
  • Power real-time personalization or a recommendation engine with Snowplow data

    With Snowplow you can act on your data in real-time. All the data being loaded into your data warehouse is first written to a real-time stream - Kinesis - that you can read off to power your real-time applications.
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Guidance

Prescriptive architectural diagrams, sample code, and technical content

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