FlyCast’s appMobi is a hosted, cross-platform mobile application development solution that lets companies design and deploy native mobile iPhone and Android applications using industry standard web development tools. The appMobi solution offers accelerated time to market and significant cost reductions when compared to traditional development choices. With appMobi, companies can build mobile applications in a write-once, deploy-to-many-smart-devices fashion. Mobile applications and all media served through them are hosted through the Amazon infrastructure. FlyCast users have streamed hundreds of millions of hours of media through the FlyCast Mobile Broadcast Network.

The FlyCast team uses Amazon Web Services (AWS) at every level. They use Amazon Simple Storage Service (Amazon S3) for storage of the application source code and binaries, Amazon CloudFront to serve media and application downloads, Amazon DevPay for billing, and Amazon Elastic Compute Cloud (Amazon EC2) for a variety of functions, including adaptive bit rate streaming and media transcoding.

According to FlyCast VP, Biz Dev, and Co-founder Joe Monastiero, the FlyCast team chose AWS for two primary reasons. “Number one: the confidence inspired in our customers knowing our infrastructure is backed by Amazon. And number two: the diversity of services Amazon offers and the ease with which they can be integrated.”

Monastiero estimates the cost savings associated with not prebuilding out in anticipation of demand has saved FlyCast over US$200,000 in capital equipment, bandwidth pre-commits, and development costs as well as more than six months in time-to-market.

“If you need to leverage a cloud,” says Monastiero, “have a little faith that you’ll be able to accomplish what you need with AWS.” He was, he admits, originally “daunted” by the number of services Amazon offers and recommends that a new client “bite off small projects at first” to gain familiarity with and knowledge of the general methodology of integrating AWS.

The FlyCast team is fully invested in AWS components, planning live video endcoding, transcoding, and segmenting in the cloud as their next—as Monastiero says—“project/product/battlefield.”

What the FlyCast team likes most about AWS is the consolidated billing Amazon is able to offer customers for a diversity of services and their belief the platform will continually be extended. “Simply put, without AWS, we would not have been able to offer our appMobi service in any way that was financially feasible,” says Monastiero.

FlyCast CTO Sam Abadir agrees. “Amazon has been a lifeline to our business. Our appMobi platform, considered cutting edge in a cloud-based, cross-platform mobile application development and deployment, would not exist if it were not for AWS. The time-to-market and cost savings we’ve realized using AWS may end up being one of the primary reasons for our success.”

To learn more about how AWS can help your mobile application needs, visit our Mobile Applications details page: http://aws.amazon.com/web-mobile-social.