Wanup Case Study
Today’s business and leisure travelers look for diversity, but they also like to be rewarded. And while there are many large hotel chains that have loyalty programs of their own, Spain-based firm Wanup launched with a view to providing something different. In 2015, it set up a new hotel-loyalty program for travelers “who like hotels with personality.” The company brings together top-rated independent, boutique, and chain hotels in a program that allows members to earn rewards and “travel cash” every time they make a booking, while not limiting travelers to one hotel brand. Based in Barcelona, Spain, Wanup has 100 employees and a membership base of 600,000 and growing. It aims to be the largest and most diverse hotel loyalty club in the world within three years.
We’re steadily acquiring new customers and partner hotels, and by the end of 2017 we expect to have onboarded more than 1,000 new hotels. We know our AWS infrastructure will support that."
Chief Corporate Officer, Wanup
Wanup launched its service in 2015 on a traditional IT infrastructure based on physical storage, but it soon realized this would impose limits on the business. “During the early stages, we couldn’t predict what we’d need from our infrastructure, but we hoped we’d attract many members and hotels to our program,” says Xavi Sallés, Wanup’s chief technology officer. “This meant preparing to handle a lot of traffic, so we needed a flexible platform that would allow us to increase capacity automatically without having to buy thousands of physical machines.”
The firm also wanted to have a choice about how it developed its service, and it was crucial that its SAP enterprise software would be supported. This proved to be a sticking point in Wanup’s current environment. “Maybe tomorrow we’ll need a Windows platform and the next day we’ll need a Linux one. We must have that freedom to develop our service in different directions,” says Sallés. “SAP is really important to the business too. It provides our master data source, supplying information to all our databases. As we started building our environment, we realized our existing infrastructure had neither the flexibility nor the support for SAP that we required. We hoped that moving to the cloud would help us with both of these things.” Wanup began looking for a partner to help it make this transition.
Why Amazon Web Services
“For us, the number one priority was how to run SAP in the cloud,” says Sallés. “So it wasn’t just a matter of coming to grips with cloud infrastructure—we needed SAP expertise on top of that.” Wanup turned to AWS Partner Network (APN) Advanced Consulting Partner Linke Information Technology (Linke IT), which helped Wanup get started on Amazon Web Services (AWS). “We were lucky to find a local partner that could support us in our move to the cloud and give us one-to-one service,” says Sallés.
Linke IT introduced Wanup’s chief corporate officer, Adolfo Sánchez, and his team to the AWS Activate program, allowing the startup to benefit from cost-effective cloud services that could scale as the business expanded. Wanup’s infrastructure on AWS consists of three Amazon Elastic Compute Cloud (Amazon EC2) r4 instances to support SAP HANA, and more than 10 c4 and r4 instances that support the SAP communication layer. In addition to this, Wanup is using Amazon Simple Storage Service (Amazon S3) to store files and backups, which amounts to more than 20 terabytes of data. The company relies on Amazon Virtual Private Cloud (Amazon VPC) for a highly secure virtual network, and all data resides in the Amazon EU (Ireland) Region. “Linke IT helped us to understand the AWS environment,” says Sallés. “It used its SAP and AWS expertise to ensure we got up and running quickly.”
This speed of deployment was critical. Sallés says, “Working with Linke IT, we deployed SAP on AWS within our tight two-week deadline. This was great because the quicker we could set everything up, the quicker we could start onboarding customers and hotels.” Chabier Sanvincente Navarro, Linke IT’s chief executive officer, says, “Setting up SAP on a physical infrastructure can easily take six months or more, but we were able to help Wanup set up SAP in the cloud in just two weeks on AWS.”
Wanup now has an infrastructure in place for growth. “Before, our environment wasn’t agile enough to support the business. Now, if we get a lot of bookings at the same time, we can add more capacity without any issues. We’re steadily acquiring new customers and partner hotels, and by the end of 2017 we expect to have onboarded more than 1,000 new hotels. We know our AWS infrastructure will support that,” says Sánchez.
Working with Linke IT also means Wanup doesn’t need to hire expensive specialists as in-house staff. Sallés says, “Linke IT is more than a partner to us. It’s part of our team, bringing its AWS knowledge and SAP competency to the table. With Linke IT, we get an AWS and SAP expert all in one, and we know the team there can resolve any issues we have end-to-end. If we didn’t have this, we would have to pay several specialists hundreds of euros a day to get the same result.”
The flexibility and automation Wanup gets from AWS are crucial to its growing business. Sallés says, “Using AWS, we know we can find any tool we need to do the job. And we no longer have to ask for infrastructure and wait for it to be provisioned. We just execute some code and it all happens automatically. This gives us the ability to react quickly to business needs.”
Today’s business and leisure travelers look for diversity, but they also like to be rewarded. And while there are many large hotel chains that have loyalty programs of their own, Spain-based firm Wanup launched with a view to providing something different.
About the Partner - Linke IT
- An Advanced Consulting Partner of the AWS Partner Network (APN). Spain-based Linke IT helps its customers harness the power of the cloud to run their SAP workloads.
- For more information about how Linke IT can help transform your infrastructure in the cloud, see Linke IT’s listing in the AWS Partner Directory.
Benefits of AWS
- Launched its SAP applications on AWS in two weeks
- Uses partner expertise to avoid spending thousands of euros a day on in-house staff
- Delivers high performance of critical SAP workloads
- Enables automation that supports business needs
- Ensures capacity for growth as service gains popularity
AWS Services Used
Amazon Simple Storage Service (Amazon S3) is an object storage service that offers industry-leading scalability, data availability, security, and performance.
Amazon Elastic Compute Cloud (Amazon EC2) is a web service that provides secure, resizable compute capacity in the cloud.
Amazon Virtual Private Cloud (Amazon VPC) lets you provision a logically isolated section of the AWS Cloud where you can launch AWS resources in a virtual network that you define.
With the AWS Activate program, startups get access to the resources they need to quickly get started on AWS – including credits, training, and support.
Companies of all sizes across all industries are transforming their businesses every day using AWS. Contact our experts and start your own AWS Cloud journey today.