Media and entertainment businesses that wish to engage fans with near-real-time scores and participation must account for peak usage, and they are seeking ways to avoid paying for idle time between events. Real-Time Live Sports Updates solutions on AWS offer a serverless architecture with a pay-per-use model that lowers total cost of ownership compared to a self-hosted solution. Fans receive their near-real-time updates at ultra-low latency, and the solutions scale automatically at the lowest possible cost for the companies providing content.

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