企業和行銷人員希望將不同應用程式、資料來源和行銷管道的客戶互動資料彙總至一個集中式客戶資料平台 (CDP),該平台可提供每位客戶全方位角度的綜合檢視。使用 AWS 上的 Customer 360 Profile 解決方案,您可以從 AWS 服務、領先的 AWS 合作夥伴應用程式,以及一站式專業服務產品中進行選擇,以協助您建立客戶統一檢視,藉此來加速客戶資料平台的部署。

AWS 服務

專門打造的雲端產品

AWS 解決方案

整合 AWS 服務、程式碼和組態的可部署解決方案

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合作夥伴解決方案

AWS 合作夥伴提供的軟體、SaaS 或受管服務

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  • Amplitude

    Amplitude helps financial services organizations like Square meet customers in the moment, with real-time experiences that drive engagement, improve conversion and bolster retention. Amplitude helps teams to bring these experiences to life by providing them with quantitative and qualitative insights, recommendations and predictions about what customers are doing and why across the entire customer journey. And because Amplitude standardizes, governs and centralizes data across all sources, teams can confidently use these insights to drive the best results.

  • mParticle

    mParticle is the customer data platform (CDP) of choice for the world’s leading multi-channel consumer brands. Leading business-to-consumer (B2C) companies use mParticle to create a unified, real-time customer data pipeline that enables them to win in key moments of the customer journey.
  • Tealium Customer Data Hub

    Tealium connects customer data– spanning web, mobile, offline, and IoT devices— so brands can connect with their customers. Tealium empowers brands to create a unified, real-time customer data infrastructure. The Tealium Customer Data Hub makes customer data more valuable, actionable, and secure.
  • Marketing Data Platform

    Aqfer's Marketing Data Platform is designed to be an organization's primary data repository for all types of marketing-related data. MDP ingests, collates, resolves, and analyzes massive volumes of marketing-related data; it also re-factors data for rapid distribution.
  • Amperity Customer Data Platform

    - AmpID: AI Powered Customer Identity Management - Amp360: Modern Customer 360 AmpIQ: Customer intelligence & activation hub - Datagrid: Connected customer data infrastructure
  • Neustar Identity Resolution

    Brands, agency, and publishers want to collaborate through clean rooms to build audiences, generate new customer insights, and measure/optimize the impact of marketing. However, collaborators often struggle with low match rates between data sets due to the unprecedented challenges of data deprecation, scarcity, and fragmentation of data.
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指引

規範的架構圖、範例程式碼與技術內容

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