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    LaunchDarkly

    Accelerate innovation at AI scale by using LaunchDarkly for your front-end and back-end feature releases on AWS, including AI applications using Amazon Bedrock and AgentCore!

    Ratings and reviews

    4.5
    753 ratings
    70%
    28%
    2%
    1%
    0%
    4 AWS reviews
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    749 external reviews
    External reviews are from G2  and PeerSpot .

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    Reviews (753)
    Information Technology and Services

    Took the guesswork out of our releases

    Reviewed on Jun 17, 2026
    Review provided by G2
    What do you like best about the product?
    The biggest win for us has been how much control it gives the product and engineering teams without needing a deploy every time we want to change something. We use feature flags constantly to roll things out gradually, test with specific user segments, and kill a feature instantly if something looks off in the metrics. As someone who lives in the data, I appreciate that I can tie flag rollouts directly to experiment results instead of relying on engineering to ship a new build every time we want to iterate. The integrations with our existing stack (Slack, Datadog, Jira) make it easy to get visibility into flag changes without having to log into the platform constantly, alerts show up where the team already works. We've also started using some of the AI-assisted features for flag cleanup and identifying stale flags, which has saved us a decent chunk of manual auditing time as our flag count has grown across teams.
    What do you dislike about the product?
    Not much that frustrates me day-to-day. The native dashboards are decent, but we usually export data to view alongside our other product metrics for deeper analysis. Onboarding new team members on flag naming and project structure also takes a little hand-holding early on, just due to the flexibility of the tool. Minor friction points, nothing that's affected our decision to keep using it.
    What problems is the product solving and how is that benefiting you?
    Before LaunchDarkly, shipping a feature meant a full deploy and finger crossing, rolling back fast if something broke wasn't really an option. Now we ship code dark and turn it on for specific user groups whenever we're ready. For example, when we rolled out a new pricing flow recently, we turned it on for 5% of users first, watched conversion and drop-off for a few days, then ramped it up once we were confident it wasn't hurting anything. That kind of staged rollout would've been a nightmare to coordinate manually before. As an analyst, it's made my life easier too, I can trust that a rollout was clean instead of trying to untangle a messy, all-or-nothing launch.
    Information Technology and Services

    Effortless Targeted Rollouts, Experiments, and Audit Logs That Save Time

    Reviewed on Jun 11, 2026
    Review provided by G2
    What do you like best about the product?
    Honestly, the thing that's made the biggest difference for me is just being able to control who sees what without having to rope in an engineer every single time. We're juggling a lot of moving parts —HR, IT, payroll—and before LD, getting a feature in front of a specific set of customers meant coordinating deploys, syncing across teams, the whole thing. Now I can target a specific customer segment, set a rollout percentage, and go. The experimentation piece has also been really useful, I use it to gut-check whether something is actually working before we fully commit. And the audit log sounds boring but I reference it more than I expected to. Stakeholders ask "why did this change" and I can just show them. That alone has saved a few awkward conversations.
    What do you dislike about the product?
    Nothing major honestly. If I had to nitpick, the initial setup and the whole projects/environments structure takes a little getting used to, new people on the team sometimes need a bit of hand-holding at first. But once it clicks it's fine. More of a onboarding thing than an actual issue with the product. Overall it's been pretty smooth for us.
    What problems is the product solving and how is that benefiting you?
    The big one for me is that it's closed the gap between when something is built and when we actually feel confident putting it in front of customers. That used to be a stressful handoff, lots of back and forth, timing pressure, hoping nothing breaks. Now the flag is already in prod, we control the switch, and we can move at our own pace. I'll typically start with a small beta, maybe 10 or 15 customers, get some signal, and then expand from there. It also makes cross-team coordination easier. I can tell customer success exactly what's going out and when, without waiting on release notes or a deploy window. It's made the whole release process feel a lot less chaotic honestly. Less firefighting, more intentional shipping.
    James L.

    Clear Customer Journey Visibility with Powerful Filters and a Polished UI

    Reviewed on Jun 08, 2026
    Review provided by G2
    What do you like best about the product?
    I can view all aspects of the events in a customer’s journey. This is especially helpful when I need to find specific moments around an issue by using filters, such as the name of a button the user clicked. From there, it’s easy to extend the search to other customer journeys and see whether they encountered the same issue as well. Overall, this is straightforward to do because the UI is very well presented.
    What do you dislike about the product?
    It’s unfortunate that we’ve lost the ability to share individual session captures with external users. There are times when we want to provide customers with evidence of an issue or of a user’s actions, but in Launch Darkly this isn’t possible.

    We hoped we could work around it by adding customers as users on the platform with custom access levels. However, that also isn’t possible with Launch Darkly, which seems to offer an all-or-nothing level of sharing when it comes to sessions. This is disappointing, especially because it’s something we were very used to when using Highlight.io.

    Additionally while the Dashboards are fine, we would prefer this data to be exported to Grafana where we would be able to use their panels to display and transform the data as we would like. We are working on this ourselves at the moment.
    What problems is the product solving and how is that benefiting you?
    Speaking from the position of the support team, Launch Darkly allows a singular platform that we can use to troubleshoot the customer and end user journey issues. It also provides the tools for our developers to enhance the level that we can do this via custom fields. It's integration with Linear makes it easy for Issues to be raised linked to the journey and the Dashboards allow a holistic view across the front end so we can be proactive with bug investigation and fixes.
    Computer Software

    Easy Setup and a Straightforward Learning Curve

    Reviewed on Jun 03, 2026
    Review provided by G2
    What do you like best about the product?
    LaunchDarkly is relatively easy to set up and has a straightforward learning curve compared to the other platforms we explored.
    What do you dislike about the product?
    So far, I haven't come across any major drawbacks, at least with the features I've worked with and explored.
    What problems is the product solving and how is that benefiting you?
    Most of my exploration has been around feature flags and user lifecycle–based experiment setup.
    Avi Cherny

    Feature flags have enabled safe gradual rollouts and now reduce risk and save engineering time

    Reviewed on Jun 03, 2026
    Review from a verified AWS customer

    What is our primary use case?

    My main use case for LaunchDarkly is feature flagging and gradual rollouts. Instead of releasing a new feature to all users at once, we can first enable it for internal users, then for a small group of customers, and only later roll it out to everyone.

    When we released a new feature, we first turned it on only for internal users. After that, we enabled it for a small percentage of real customers, which helped us test that feature in production without taking too much risk. If something went wrong, we could simply turn the flag off in LaunchDarkly without doing a full rollback.

    We use flags for gradual deploying and testing, then rolling out. For example, we enabled a feature, tested it in a specific environment, then turned off this flag.

    What is most valuable?

    The best feature LaunchDarkly offers is the flag that allows rollouts.

    What I appreciate about LaunchDarkly is that the setup was easy, it had a clean user experience, and the control allowed us to manage the features without deploying them to everyone. We could deploy it gradually and then roll out easily. I particularly value the ability to click to turn the feature on and off.

    LaunchDarkly has positively impacted my organization by reducing the risk of releasing new features because we did not have to expose everything to all users at the same time. It eventually resulted in faster releases and more confidence. It also saved engineering time because in some cases, we did not need to do a rollback or hot fixes; we could simply disable the feature flag. Additionally, it reduced the QA time since they could only test a specific area.

    What needs improvement?

    LaunchDarkly can be improved by managing old flags. We have an issue with old flags; it became very messy very fast and we need to be very disciplined about managing these flags. I also heard from the manager that it was very expensive when the usage grew.

    Perhaps LaunchDarkly could mark old flags somehow or add a tag to these flags when they are not in use or have not been used for a long time. We found ourselves after a short period of time having too many flags.

    For how long have I used the solution?

    I have been working in my current field for above ten years.

    Which solution did I use previously and why did I switch?

    I used LaunchDarkly in my previous company for several months.

    What other advice do I have?

    Overall, LaunchDarkly saved our engineering time and helped us manage features very smoothly, allowing us to gradually deploy and roll out.

    My advice for others looking into using LaunchDarkly is to manage the flags carefully, as it can become messy very fast.

    I believe LaunchDarkly is a very useful tool for teams wanting to release features quickly and safely; it gives a lot of control and helps reduce the risk around production releases. I would rate this product an eight out of ten.

    Which deployment model are you using for this solution?

    Public Cloud

    If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

    Information Technology and Services

    Clean, Intuitive Dashboard with Powerful Targeting and Fast Flag Propagation

    Reviewed on Jun 03, 2026
    Review provided by G2
    What do you like best about the product?
    The dashboard is clean and intuitive enough for PMs to manage rollouts without needing dev help. Flag targeting and the segment builder are powerful, although complex rule sets can get cluttered and harder to scan. Integration with our existing system was straightforward, and the SDK coverage spans every major language we use. Flag evaluation is effectively near-zero latency on the client side, propagation is sub-second, and we haven’t seen any measurable overhead in the app.

    Pricing feels acceptable for what you get. I haven’t fully explored the AI features yet, so I’m holding off on judging those for now. Overall, it’s a strong choice for teams that ship continuously, but budget-conscious orgs or teams with a low release cadence should compare alternatives first.
    What do you dislike about the product?
    It’s unable to handle complex rules. The product itself seems like it was designed for non-dev users in the first place, but in real-life environments you often need to deal with more complex situations; otherwise, we’re not able to cover the majority of the system.

    It’s also important to point out a major issue with segment integration with the backend system: there’s a bug where it can’t retrieve the correct value while segment targeting is being processed. Although we tried to contact LaunchDarkly support, the problem seems to remain unresolved.
    What problems is the product solving and how is that benefiting you?
    LaunchDarkly provides ease of maintenance and helps solve the risk of shipping code directly to all users at once. With feature flags, we can decouple deployment from release—code goes out, but features stay off until we’re ready. We can roll out to 1% of users, watch metrics, then either expand the rollout or kill it instantly without a redeploy. It also lets us run A/B experiments without engineering overhead each time, and it gives non-technical team members control over feature visibility. The result is faster releases, fewer incidents, and less pressure on every deploy. Overall, the system has a user-friendly UI.
    Micah B.

    Easy to Understand, Comprehensive, and Flexible Feature Flagging with LaunchDarkly

    Reviewed on Jun 02, 2026
    Review provided by G2
    What do you like best about the product?
    LaunchDarkly is easy to understand while still being extremely comprehensive and flexible. I’ve used it at multiple workplaces, and I’m always happy to see it already in use as a service at an organization.
    What do you dislike about the product?
    Not much to complain about—any shortcomings I initially thought it had were overcome once I learned more about the product.
    What problems is the product solving and how is that benefiting you?
    Segmented rollouts let us release features to specific user groups, using feature flags so we can quickly revert if needed. It also makes it easy to target particular user segments when a feature requires it.
    Anonymous

    Effortless Feature Management, Minor UI Lag

    Reviewed on Jun 01, 2026
    Review provided by G2
    What do you like best about the product?
    I really like the ability to easily kind of turn on or turn off features within production. And also being able to roll out to a certain percentage of users or kind of target specific businesses for new features.
    What do you dislike about the product?
    I think it's a little slow navigating the web page UI. It could be snappier. When I'm loading all the feature flags, it just takes a while. I wish it was faster.
    What problems is the product solving and how is that benefiting you?
    I use LaunchDarkly to easily turn on or off features within production and testing environments. It allows us to roll out features to a percentage of users, helping manage production changes without full deployments.
    Anonymous

    Intuitive UI with Easy Feature Flag Management

    Reviewed on May 28, 2026
    Review provided by G2
    What do you like best about the product?
    I like how easy and intuitive it is to turn on and off flags and control what users have access to the feature. The intuitive and friendly UI and the flexible feature set make it easy for me to configure user access and flip flags quickly. The initial setup is also quite simple and easy.
    What do you dislike about the product?
    If one has to manage a set or matrix of features instead of a single feature, it might be a little hard to manage.
    What problems is the product solving and how is that benefiting you?
    I use LaunchDarkly to limit access to new features for gradual rollouts. It's easy to turn flags on and off and configure user access with an intuitive UI and flexible features.
    Natanael G.

    Seamless Progressive Rollouts, But Pricing Needs Flexibility

    Reviewed on May 27, 2026
    Review provided by G2
    What do you like best about the product?
    I use LaunchDarkly to make production deployments much safer by enabling features only for internal users at first and then gradually rolling them out to larger percentages of customers. I really like how easy it makes progressive rollouts and targeting, allowing me to enable features for specific users, teams, or percentages of traffic directly from the dashboard, which gives a lot of confidence when deploying changes. The targeting capabilities are especially useful because I can enable features based on attributes like customer creation date, subscription type, or specific workspaces. The initial setup was pretty straightforward, with the SDKs and docs making it easy to get started.
    What do you dislike about the product?
    One thing that could be improved is the pricing model, it can become pretty expensive as usage grows. It would be great to have more flexible pricing tiers for growing engineering teams.
    What problems is the product solving and how is that benefiting you?
    I use LaunchDarkly to make production deployments safer. It saves us from building a complex feature flag system, managing rollouts smoothly via a dashboard, and quickly reacting to issues. Progressive feature rollouts boost confidence in production changes and allow targeted user enablement, enhancing our deployment strategy.