Collaborate with AWS to grow your revenue and expand your business
Are you an AWS Partner? Log into AWS Partner Central »
The APN Customer Engagements (ACE) program allows you to securely collaborate and co-sell with Amazon Web Services (AWS), drive successful engagements with customers, and grow your business.
Participation in ACE provides you with a platform to manage your pipeline of joint opportunities and leads to further drive engagement with AWS and enrich customer relationships.
Grow revenue
Discover new sales opportunities, drive more revenue, accelerate deals, and win customers together with AWS. Through ACE, demonstrate the value you bring to AWS customers through shared opportunities and gain access to more opportunities to cross-sell, up-sell, and co-sell with AWS.
Enrich customer relationships
Work together with AWS to provide the best solutions for customers. Co-sell with AWS to better understand customer needs and leverage the expertise of the AWS Sales team to advance your customer opportunities.
Earn financial incentives
Unlock access to partner benefits and programs as you engage deeper with AWS through ACE. Earn discounts for originating new customer opportunities, access Marketing Development Funds (MDF) and Partner Opportunity Acceleration Funds, and more.
Differentiate your offerings with AWS
Success Stories
Hear from AWS Partners leveraging ACE
AWS Partners ClearDATA, Privo, and EagleDream share their thoughts on the value of the ACE Program and how it has helped them grow their revenue and customer engagements.
Get Started
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Step 1: Join the AWS Partner Network
Join the AWS Partner Network (APN) at no cost by creating your AWS Partner Central account.
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Step 2: Review ACE Terms and Conditions
Accept the ACE Terms and Conditions available via the Partner Central > Sell tab
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Step 3: Share your opportunities
- Share sales opportunities with AWS through the ACE Pipeline Manager available via the Partner Central > Sell tab
- Regularly update customer opportunities throughout the opportunity life cycle in the ACE Pipeline Manager to maximize visibility with AWS Sales.
- Share sales opportunities with AWS through the ACE Pipeline Manager available via the Partner Central > Sell tab
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Step 4: Become eligible for AWS referrals
- Take advantage of the relationship you are building with AWS Sales on shared opportunities.
- Become ACE eligible to receive AWS referrals.
- For more details on how to become eligible for AWS referrals, refer to the ACE FAQ available in Partner Central.