In this episode of 'Back to Basics', Boaz Ziniman explores how to improve website architecture using serverless technologies on AWS. He explains the transition from traditional three-tier web applications to a serverless model, utilizing services like Amazon S3 for static content hosting, Amazon API Gateway and AWS Lambda for backend logic, and various AWS database options. Ziniman highlights the benefits of this approach, including reduced overhead, improved scalability, faster performance, and cost-effectiveness. He shares a personal example of migrating his WordPress site to serverless, resulting in a 13x speed improvement. The video provides a compelling case for adopting serverless website architecture as a go-to pattern for new projects, emphasizing its advantages in maintenance, scalability, and cost optimization.