Posted On: Oct 16, 2023
Today, AWS Entity Resolution launches a new capability to help you link and enhance your records with trusted data service providers including LiveRamp, TransUnion, and Unified ID 2.0 (UID2) in a few steps. With this launch you can connect your records with trusted industry IDs including RampID, Unified ID 2.0, and TruAudience. You can also enhance your records with insights such as demographic attributes to better understand, reach, and engage your customers, while minimizing the movement of your data and eliminating the need to write custom code to map your records with these providers.
AWS Entity Resolution is a configurable, machine learning (ML)–powered service that helps organizations match, link, and enhance records stored across multiple applications, channels, and data stores. You can get started using matching workflows that are flexible, scalable, and can seamlessly connect to your existing applications and data service providers, without expertise in entity resolution or ML.
AWS Entity Resolution is generally available in the following AWS Regions: US East (Ohio), US East (N. Virginia), US West (Oregon), Asia Pacific (Seoul), Asia Pacific (Singapore), Asia Pacific (Sydney), Asia Pacific (Tokyo), Europe (Frankfurt), Europe (Ireland), and Europe (London). Matching records with data service providers is generally available in the following AWS Regions: US East (Ohio), US East (N. Virginia), and US West (Oregon).
To learn more, visit AWS Entity Resolution.