Experience the Future of AI at the AWS Gen AI Hub at AWS Summit Amsterdam
At the AWS Summit Amsterdam, step into tomorrow at our interactive Gen AI Hub - a cutting-edge showcase of artificial intelligence innovations powered by AWS. This immersive space features multiple zones where you can experience AI technology firsthand:
Amazon Bedrock Gallery
Course Creator
NHL Interactive Ice Experience
Innovation Kiosks
Explore practical AI applications through interactive demonstrations, including:
- AWS SimuLearn: Navigate realistic business scenarios with AI-powered training
- Additional cutting-edge demos showcasing the latest in generative AI technology
Genius Bar
Visit us at the Gen AI Hub to discover how AWS is shaping the future of artificial intelligence and see firsthand how these technologies can transform your business.
Note: Some demonstrations may require consent for photo capture or email collection.
Want to learn more about gen AI?
Browse the full agenda and filter for generative AI sessions
AWS GameDay: Unicorn Party
Workshop: Generative AI–based code remediation and patch management at scale
In this workshop, participants will gain hands-on experience with multiple vulnerability solutions to provide automated generative AI–based code remediation for AWS Lambda functions, manage software vulnerabilities in container images, and approach patch management for Amazon EC2 instances at scale. Attendees will learn how to use AWS security tools to detect vulnerabilities in different workloads, implement a patching policy for software packages, and use generative AI to recommend code changes.
Session 1: 11:15 - 12:40
Session 2: 13:45 - 15:15
Session 3: 16:00 - 17:30
AWS GameDay: Generative AI Unicorn Party
AWS GameDay: Unicorn Party
Location: AWS Gameday (Holland Lounge), Floor 1
Session 1: 12:45 - 15:00
Session 2: 15:15 - 17:30
IMPORTANT: Each team member MUST bring their own laptop to participate
Ready to dive into the exciting world of Generative AI? Join us for an immersive 2-hour adventure at AWS GameDay - where you'll become part of Unicorn.Rentals, the world's largest mythical creature rental company! AWS GameDay is a gamified learning event that challenges participants to use AWS solutions to solve real-world technical problems in a team-based setting.

What you'll experience at AWS GameDay
Transform into a Unicorn.Rentals team member and tackle real-world challenges using Amazon Bedrock and various foundation models. Don't miss this opportunity to explore the future of AI/ML while having fun! Join us at AWS GameDay to push the boundaries of what's possible with Amazon Bedrock and take your cloud skills to the next level.
Get hands-on experience
- Building innovative GenAI applications
- Working with advanced language models
- Exploring AWS services including Amazon Q, Lambda, Step Functions, and PartyRock
- Solving exciting challenges using AWS's comprehensive AI/ML toolkit
Perfect for Every Skill Level
Whether you're a beginner in AWS or an experienced ML practitioner, this GameDay is designed for you! We encourage diverse teams of 3-4 people with mixed experience levels - from those just starting with EC2 and S3 to experts in SageMaker and Bedrock. Basic programming knowledge is helpful but not required.
Who Should Attend?
- Software Engineers
- Data Engineers & Scientists
- Technical Product Managers
- System Engineers
- ML Practitioners
- Cloud Architects
- Anyone interested in hands-on Generative AI experience!
Requirements to Participate
- Register for AWS Summit Amsterdam
- Each participant must bring their own laptop
- Basic familiarity with AWS Console navigation
- Come with your team of 3-4 people
- Your enthusiasm for learning and problem-solving!