See how machine learning delivers new experiences to Formula 1 fans

A foundation for deep learning

F1 has been using AWS to extract critical race performance statistics, make race predictions, and give fans insight into the split second decisions and strategies adopted by teams and drivers.

Man and machine with AI

Using Amazon SageMaker, F1 will pinpoint how a driver is performing, if they pushed themselves over the limit, and can share these insights through television and digital platforms to fans all over the world.

Scaling with AWS

F1 is investigating moving the majority of their infrastructure to AWS. In doing so, they hope for a significant increase in the number and quality of the simulations their aerodynamics team can run as they work to develop the new car design rules for Formula 1 teams and drivers.

"We choose AWS as a partner to unlock all of this data for the benefit of our life blood of this sport, the fans."

- Ross Brawn OBE, Managing Director, Motorsports at Formula One Management Limited

Start building on AWS today

Whether you're looking for compute power, database storage, content delivery, or other functionality, AWS has the services to help you build sophisticated applications with increased flexibility, scalability and reliability.


F1 Insights

Give us your rating & share your thoughts!

Overtake Probability

The greatest drivers in the world can make the most difficult overtake look easy, but what was the probability of success? Did he take the safest option or did he outsmart his opponent because he risked everything?

Thanks for your feedback!
Tell us what you think about the Overtake Probability insight
Select your rating
  • Select your rating
  • Big fan of this
  • Like it
  • Neutral
  • Don't like it
  • Strongly dislike it
Please add a rating
Limit 200 characters

Car Performance

Making use of data points such as tyre-wear and temperature this graphic will highlight the overall performance of the car and show how long he can continue at this pace before his lap times fall off a cliff and he is an easy target.

Thanks for your feedback!
Tell us what you think about the Car Performance insight
Select your rating
  • Select your rating
  • Big fan of this
  • Like it
  • Neutral
  • Don't like it
  • Strongly dislike it
Please add a rating
Limit 200 characters

Pit Stop Advantage

Knowing when to pit can be a race-changing moment. Looking at factors such as tyre wear and traffic this graphic will predict whether a driver will overtake the driver in front by pitting either earlier or later.

Thanks for your feedback!
Tell us what you think about the Pit Stop Advantage insight
Select your rating
  • Select your rating
  • Big fan of this
  • Like it
  • Neutral
  • Don't like it
  • Strongly dislike it
Please add a rating
Limit 200 characters

Evolving the race

Now one of the world’s most popular sports, Formula 1 uses AWS’s machine learning and data-analytics services to power F1 Insights – the technology used to enhance race strategies, data tracking systems, and digital broadcast.

F1-page-icons-02
Formula 1 can capture and process key performance data for each car during every twist and turn
F1-page-icons-05
F1 is now able to run high-performance compute workloads in a scalable environment
F1-page-icons-01
Using AWS services, Formula 1 can deliver new race metrics that will change the way fans and teams experience racing
F1-page-icons-04
500 million fans now have insight into split-second decisions and strategies in real time
AWs_F1_Still_1

Smart statistics with machine learning

Now on AWS, Formula 1 will extract critical performance statistics to make race predictions and deliver a next level viewing experience to its fans. With 65 years of historical race data, stored in Amazon S3, Formula 1 data scientists will train deep learning models using Amazon SageMaker to power F1 Insights. AWS will give Formula 1 the tools necessary to capture and deliver data at unmatched accuracy and speed.

Ready to get started?

Whether you're looking for compute power, database storage, content delivery, or other functionality, AWS has the services to help you build sophisticated applications with increased flexibility, scalability and reliability.


Learn more about F1 Insights

Formula-one-monaco-race

Formula One Group Uses Amazon SageMaker to Optimize Racing

Learn how Formula 1 uses Amazon SageMaker and other AWS services to optimize racing decisions and improve fan experience.  

The F1 logo, F1, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing BV, a Formula 1 company. All rights reserved.