Skip to main content

Fostering a culture of ‘self-driven’ generative AI adoption

Overview

Mitsui & Co.'s mission is "To create a brighter future for the world. While Generative AI is a game-changer it’s not just about the technology. In addition to identifying the right use cases, Mitsui believes that successful digital transformation lies in how it changes people and admin processes. People need to transform alongside the technology. For Mitsui, this means getting end-users involved and encouraging them to use the generative AI tools. It's about changing mindsets and fostering a culture of self-driven utilization of generative AI.

Missing alt text value
By implementing generative AI on AWS, we’ve moved from complex, rule-based systems to intuitive solutions that learn from data. The potential to transform our workflows and empower our employees is enormous.

Yuji Mano

Managing Executive Officer and General Manager, Mitsui

Get Started

Organizations of all sizes across all industries are transforming their businesses and delivering on their missions every day using AWS. Contact our experts and start your own AWS journey today.
Contact Sales