Overview
This Guidance helps you increase customer engagement through a Product 360 framework. Product 360 is a data analytics framework that provides insights by aggregating relevant information from data sources for a comprehensive view of products. This comprehensive view enhances sales motions based on product usage patterns and guides product strategy and roadmap development. This Guidance is also combined with artificial intelligence and machine learning (AI/ML)-augmented recommendations to support data-driven decision-making for future products.
How it works
These technical details feature an architecture diagram to illustrate how to effectively use this solution. The architecture diagram shows the key components and their interactions, providing an overview of the architecture's structure and functionality step-by-step.
Well-Architected Pillars
The architecture diagram above is an example of a Solution created with Well-Architected best practices in mind. To be fully Well-Architected, you should follow as many Well-Architected best practices as possible.
Operational Excellence
AWS services used in this Guidance are provisioned in the same AWS Region to reduce data transfer charges. Additionally, services such as QuickSight do not accrue any data transfer charges. Additionally, most services in this Guidance are either serverless or are available with a serverless option, such as Amazon EMR Serverless. Serverless services do not need to run for extended periods of time. You can take advantage of sustained usage through reserved instances for Amazon EMR.
Security
Lake Formation applies central audited governance, fine-grained access controls, and data classification tagging. This helps you secure data at the object-, database-, table-, column-, and row-level.
Reliability
Serverless services such as AWS Glue and DynamoDB scale horizontally, automatically responding to the velocity of data ingestion and processing. This scaling enables the architecture to adapt to changes imposed upon it.
Performance Efficiency
The component-oriented architecture allows you to build independent layers using infrastructure as code (IaC). By separating the ingestion, processing, storage, unified governance, cataloging, and consumption, you can more easily test and deploy modules.
Cost Optimization
The serverless architecture reduces the amount of underlying infrastructure that needs to be managed, allowing you to focus on differentiated work, such as onboarding new customers and building new feature enhancements.
Sustainability
Amazon Forecast summarizes large data sets into meaningful insights. This reduces data volumes and processing, helping ensure that you only use the minimum resources required.
Disclaimer
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