Berlin SaaS Week - Selling SaaS to Enterprises
SaaS
Day:
-
Time:
-
Type:
IN PERSON
Speakers:
Christian Wirth | Founder & Managing Director, Optimal Price GmbH, Manuel Hartmann | CEO Sales, Playbook
Language:
English
Level(s):
100 - Foundational, 200 - Intermediate
Speakers
Show all
Conquer the Enterprise SaaS Market: A Must-Attend event during the Berlin SaaS week.
Are you a SaaS startup founder ready to take your business to the next level by winning over enterprise customers? Join us for this exclusive pre-event, held right here in Berlin during SaaS Week.
Over the course of this action-packed day, you'll gain proven strategies and best practices for building and selling your SaaS solution to enterprises. Learn from domain experts and your peers through engaging roundtable discussions and insightful presentations covering critical topics like:
- Aligning your product roadmap and feature set with enterprise requirements
- Mastering the enterprise sales process to accelerate deals
- Leveraging partnerships to drive rapid enterprise adoption
- And more
Whether you're already serving enterprise clients or looking to break into this lucrative market, you'll leave this event armed with the knowledge, connections, and confidence to conquer the enterprise SaaS space.
Don't miss your chance to be part of this must-attend gathering of SaaS innovators during Berlin SaaS Week. Secure your spot today, as space is limited.
Agenda
7:30 AM UTC
Welcome & Intro
Ermin Dzinic | Sr. Solutions Architect, AWS
8:00 AM UTC
SaaS FinOps
Svetozar Miucin & Lorenzo Boccaccia | Sr. Solutions Architects, AWS
This session will dive deep into strategies and best practices for correlating tenant consumption with infrastructure costs, enabling you to gain a clear view of how tenant load and architecture choices impact your overall cost profile.
9:00 AM UTC
How to Sell Easily with a SaaS Pricing Model
Christian Wirth | Founder & Managing Director, Optimal Price GmbH
Pricing is a crucial factor for the revenue and growth of your SaaS solution. In his speech, Christian will introduce a SaaS pricing framework designed to help you create and optimize your SaaS pricing model in five easy steps.
10:00 AM UTC
Lunch and SaaS Roundtable
Ermin Dzinic | Sr. Solutions Architect, AWS
Challenges of moving from managed Solution to SaaS.
11:30 AM UTC
Building an enterprise ready SaaS Solution
Markus Kaiser & Dirk Froehner | Principal Solutions Architects, AWS
Besides completeness of vision, Enterprise-grade products need to address security, compliance, and governance concerns. Often times, single SaaS solutions are part of an end-to-end workflow or data architecture which demands for a tight integration.
12:30 PM UTC
How to close 6-figure B2B SaaS Deals in 2025?
Manuel Hartmann | CEO Sales, Playbook
This working session will provide you with actionable insights on how to build buyer journeys & scale sales with high trust to close6-figure deals within months instead of years without hiring tons of expensive Enterprise AEs.
1:30 PM UTC
How AWS Works with Startups and Wrap Up
Ermin Dzinic | Sr. Solutions Architect, AWS