Berlin SaaS Week - Selling SaaS to Enterprises

    SaaS

    Day:

    -

    Time:

    -

    Type:

    IN PERSON

    Speakers:

    Christian Wirth | Founder & Managing Director, Optimal Price GmbH, Manuel Hartmann | CEO Sales, Playbook, Svetozar Miucin | Sr. Solutions Architect, AWS, Lorenzo Boccaccia | Sr. Solutions Architect, AWS, Markus Kaiser | Principal Solutions Architect, AWS, Dirk Froehner | Principal Solutions Architect, AWS, Ermin Dzinic | Sr. Solutions Architect, AWS, Babatunde Akinoso | Security Engineer, DoiT, Nikola Keskinov | TAM Manager, DoiT

    Language:

    English

    Level(s):

    100 - Foundational, 200 - Intermediate

    Speakers

    Show all

    Conquer the Enterprise SaaS Market: A Must-Attend event during the Berlin SaaS week.

    Are you a SaaS startup founder ready to take your business to the next level by winning over enterprise customers? Join us for this exclusive pre-event, held right here in Berlin during SaaS Week.

    Over the course of this action-packed day, you'll gain proven strategies and best practices for building and selling your SaaS solution to enterprises. Learn from domain experts and your peers through engaging roundtable discussions and insightful presentations covering critical topics like:

    • Aligning your product roadmap and feature set with enterprise requirements
    • Mastering the enterprise sales process to accelerate deals
    • Leveraging partnerships to drive rapid enterprise adoption
    • And more

    Whether you're already serving enterprise clients or looking to break into this lucrative market, you'll leave this event armed with the knowledge, connections, and confidence to conquer the enterprise SaaS space.

    Don't miss your chance to be part of this must-attend gathering of SaaS innovators during Berlin SaaS Week. Secure your spot today, as space is limited.

    Agenda

    7:30 AM UTC

    Welcome & Intro

    Ermin Dzinic | Sr. Solutions Architect, AWS

    8:00 AM UTC

    SaaS FinOps

    Svetozar Miucin & Lorenzo Boccaccia | Sr. Solutions Architects, AWS

    This session will dive deep into strategies and best practices for correlating tenant consumption with infrastructure costs, enabling you to gain a clear view of how tenant load and architecture choices impact your overall cost profile.

    9:00 AM UTC

    How to Sell Easily with a SaaS Pricing Model

    Christian Wirth | Founder & Managing Director, Optimal Price GmbH

    Pricing is a crucial factor for the revenue and growth of your SaaS solution. In his speech, Christian will introduce a SaaS pricing framework designed to help you create and optimize your SaaS pricing model in five easy steps.

    10:00 AM UTC

    Lunch & Learn with DoiT: FinOps and Secure SaaS Architecture

    Nikola Keskinov & Babatunde Akinoso | TAM Manager, DoiT & Security Engineer, DoiT

    This interactive lunch will feature two breakout discussions: 1. FinOps in SaaS – Strategies to optimize cloud financial operations and drive cost efficiency. 2. Designing a Secure SaaS Architecture – Best practices for building secure, scalable cloud infrastructure tailored for SaaS applications.

    11:30 AM UTC

    Building an enterprise ready SaaS Solution

    Markus Kaiser & Dirk Froehner | Principal Solutions Architects, AWS

    Besides completeness of vision, Enterprise-grade products need to address security, compliance, and governance concerns. Often times, single SaaS solutions are part of an end-to-end workflow or data architecture which demands for a tight integration.

    12:30 PM UTC

    How to close 6-figure B2B SaaS Deals in 2025?

    Manuel Hartmann | CEO Sales, Playbook

    This working session will provide you with actionable insights on how to build buyer journeys & scale sales with high trust to close 6-figure deals within months instead of years without hiring tons of expensive Enterprise AEs.

    1:30 PM UTC

    What I Learned from Being a Startup Founder and How It Shaped My Role in Supporting Startups Today

    Ermin Dzinic | Sr. Solutions Architect, AWS

    In partnership with