Posted On: Mar 23, 2021
Today we are delighted to announce the availability of AWS Media Intelligence (MI) solutions, a combination of services that empower customers to easily integrate AI into their media content workflows. AWS MI allows customers to analyze their media, improve content engagement rates, reduce production costs, and increase the lifetime value of media content. With AWS MI, customers can choose turnkey solutions from participating AWS Partners or leverage AWS Solutions to avoid starting from scratch.
AWS MI solutions leverage AWS AI services, like Amazon Rekognition for image and video analysis, Amazon Transcribe for audio transcription, Amazon Comprehend for natural language comprehension, and Amazon Translate for language translation. As a result, AWS MI can process and analyze media assets at scale to automatically generate metadata from images, video, and audio content for downstream workloads. AWS MI solutions support 4 primary use cases: Search and Discovery, Subtitling and Localization, Compliance and Brand Safety, and Content Monetization.
AWS Partners deliver off-the-shelf solutions that enable our customers to easily achieve the benefits of ML transformation while removing the heavy lifting needed to integrate ML capabilities into their existing content workloads. AWS Partners that provide AWS MI solutions include AWS Technology Partners: CaptionHub, CLIPr, Dalet, EditShare, EEG Video, Empress, Evertz, GrayMeta, IMT, PromoMii, SDVI, Starchive, Synchronized, and TripleLift. For customers who require a custom solution or seek additional assistance with AWS MI, AWS Consulting Partners: Infinitive, KeyCore, Quantiphi, and TrackIt can help.
AWS solutions provide an accelerator and pattern for partners or customers to build internally without starting from the ground up. AWS solutions for Media Intelligence includes Media2Cloud, a media ingestion engine that automatically adds metadata tags to files, AWS Content Analysis for video analytics, subtitling and localization, and Ad insertion solution for content monetization.