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Tag: aberdeen
Chat for Modern CX Leaders: Make Chat a Part of Your Omni-Channel Activities to Maximize ROI
Did you know that chat adoption in customer experience (CX) programs grew by 209% between 2012 and 2020? Aberdeen’s January 2012 CX study shows that only 33% of firms were using chat in their CX programs as of 2012. According to Aberdeen’s 2020 CX survey, that has increased to 69% of all organizations — more […]