AWS for Industries
Author: David Ahuja
David Ahuja leads AWS’s Consumer Packaged Goods (CPG) industry strategy and is responsible for developing CPG industry solutions that enable customers to accelerate innovation to achieve their business goals. He helps CPG customers automate manufacturing processes, optimize supply chains, and transform consumer engagements. David brings 30+ years of CPG and retail experience and has led global merchandising and supply chain analytics for Walmart Labs. He also spent 23 years at Procter & Gamble where he led business transformation in marketing & sales and data & analytics across the US and Latin America. David earned his bachelor’s degree in Information Systems from the University of Cincinnati and his MBA from Loyola of Maryland. He is originally from Belize, Central America and now lives in Fayetteville, Arkansas.
CPG companies: Learn strategies to simplify operations and accelerate growth with AWS technologies in new ebook
More than a century ago, when consumer packaged goods (CPG) companies first started to manufacture branded products, the goal was to produce and sell goods through physical retail stores. That model worked for decades. Fast-forward to the current day, and that seemingly simplistic approach has transformed in ways company leaders couldn’t have imagined. Now, large […]
How AWS Can Help CPG Companies Gain Value from SAP Investments
According to the Top 10 Consumer Packaged Goods Software Vendors, Market Size and Market Forecast 2020-2025, “SAP led the pack with 12.1% market share riding on a 2.4% jump in consumer packaged goods license, maintenance, and subscription revenues.” Some big names make up that 12.1% market share, such as Dole, Del Monte, Swire Coca-Cola, The […]
Three Ways CPG Companies Can Unlock New Sales Opportunities with Explorium External Data Cloud
Consumer packaged goods (CPG) companies are in the midst of a digital transformation. With pressure from inflation, disruptions to supply chains, and increased competition around the globe, CPG companies must find new ways to grow revenue. In parallel, companies must maximize existing B2B channels with retailers, independent grocery stores, convenience stores, and small corner or […]
Recap of re:Invent 2021 for the CPG Industry
A couple of weeks ago at AWS re:Invent 2021, we announced more than 50 new products and services. If you have time, be sure to watch Adam Selipsky’s keynote address to hear major news, and also read the Top Announcement of AWS re:Invent 2021 blog post to learn even more details about some of our […]
The world has changed. But the consumer is still your boss.
You’ve probably heard of the old adage “The consumer is boss.” It was coined in a Fortune magazine article written 10 years ago by A.G. Lafley, Procter & Gamble’s legendary CEO. Although the world has changed a lot since then, Lafley’s words ring just as true today. The consumer still runs the show in a […]
Get Ready for re:Invent 2021: CPG Attendee Guide
We are super excited to announce that AWS re:Invent has an in-person option this year. The AWS CPG team can’t wait to see you in Las Vegas (or virtually) with an exciting program designed just for you from November 29th through December 3rd. This year, AWS re:Invent includes five keynotes, more than 20 leadership sessions, […]
How CPG brands are navigating the path to recovery
Unless your company produces and sells essential items, your economic outlook may have appeared bleak as you struggled to adjust to changing market conditions. Businesses had to understand new consumer behavior patterns, like trying new brands out of necessity or using online shopping for the first time. According to a recent Braze survey, one in […]