AWS customers around the world are transforming their businesses and entire industries with the help of AWS. At AWS, we meet customers where they are on their technology journey, working backwards from their specific challenges, opportunities, and needs to help them migrate, modernize and build applications to achieve their unique business goals. Join us to learn about specific AWS expertise, services, solutions, partners and programs to help kickstart your transformation journey on AWS

Migrating to AWS presents a powerful opportunity to transform your organization, unlock new capabilities, and drive business growth while reducing total cost of ownership, increasing application performance, and enhancing security. Learn how AWS enables organizations to modernize their IT infrastructure, launch their Generative AI journey, and drive business transformation initiatives.

To fully realize the benefits of cloud, organizations must prioritize modernizing their applications and aligning them with cloud-native architectures. Learn about various modernization pathways available on AWS including, moving to cloud-native, replacing legacy systems with open source alternatives, adopting containers, or leveraging fully managed services in the cloud to increase reliability, security, and scalability. Discover the benefits of building new applications with a modern cloud operational model that leverages modern DevOps to empower a cultural shift towards producing modern applications at scale.

Modern applications are the driving force behind many successful organizations today. How these applications are developed and operated can significantly impact pace of innovation, development and maintenance costs, and application performance, providing a competitive edge. Developing modern applications involves building with the latest technologies and techniques that support faster innovation, improved performance, security, reliability, and lower total cost of ownership. In this session, explore how AWS can help you build and operate modern applications.

Are you planning to build a new software as a service (SaaS) application using serverless on AWS? Do you want to modernize an existing SaaS application to serverless and want to know more about multi-tenancy? In this session, explore the fundamentals of serverless at AWS. Learn about AWS Lambda, Amazon API Gateway, and event-driven integration services; how to build your first serverless application; and how to tackle multi-tenant architectures for SaaS applications.

This session explores the differences between containers and serverless functions to help guide customers in deciding when to use each technology. Key takeaways are the lifecycle and invocation differences, appropriate use cases based on load profiles and cost, the tradeoff between control and managed simplicity, and strengths around integration and portability. Overall, the session provides a nuanced look at the strengths of each technology to equip attendees in deciding when to use containers or serverless functions.

Join this Fireside chat with AWS and UK-based customers CitNOW and Alamy to learn more about their migration journeys, including challenges and how to overcome them and the business value they realized by migrating and modernizing to a cloud-native architecture on AWS. CitNOW, a fast-growing small-medium business in the automotive space, migrated to AWS to support their rapid product development and company growth from 60 to 300 people which ultimately helped increase their EBITDA and investor enterprise value. Similarly, Alamy, a stock photography agency, migrated and modernized legacy applications on AWS to navigate end of support challenges, enhance security and operational efficiency, and drive best-in-class customer experience.

As enterprises navigate an ever-evolving technological landscape, the need to modernize legacy systems and infrastructure has become increasingly crucial. However, this modernization process must be approached strategically, with a keen focus on optimizing costs and maximizing return on investment.

Java is the dominant programming language in the enterprise. In recent years the Java ecosystem has evolved offering organisations new pathways to modernise in the cloud. In this session we will explore techniques to develop a modernisation strategy for a portfolio of applications. We will look at tools to assess an application estate, how to categorise and prioritise applications, the common modernisation pathways. We will share the approach taken by Amazon to modernise our Java applications, and some of the benefits we have achieved, and how this has been applied by our customers.