Amazon Rekognition

Automate and lower the cost of your image recognition and video analysis with machine learning

Thousands of images and videos free per month

 for 12 months with the AWS Free Tier 

Quickly add pre-trained or customizable computer vision APIs to your applications without building machine learning (ML) models and infrastructure from scratch.

Analyze millions of images, streaming, and stored videos within seconds, and augment human review tasks with artificial intelligence (AI).

Scale up and down based on your business needs with fully managed AI capabilities and pay only for the images and videos you analyze.

What Is Amazon Rekognition? (1:42)
What can Amazon Rekognition do?
Learn how Amazon Rekognition can enable your business and development teams to solve your most pressing computer vision needs with no ML skills required and at a lower cost.
What can Amazon Rekognition do?
Learn how Amazon Rekognition can enable your business and development teams to solve your most pressing computer vision needs – no ML skills required.

Features

Amazon Rekognition offers pre-trained and customizable computer vision (CV) capabilities to extract information and insights from your images and videos.
Content Moderation

Face liveness

Detect real users and deter bad actors using spoofs in seconds during facial verification.

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Content Moderation

Content moderation

Detect potentially unsafe, inappropriate, or unwanted content across images and videos.

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Labels

Labels

Detect objects, scenes, activities, landmarks, dominant colors, and image quality.

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Face detection and analysis

Determine the similarity of a face against another picture or from your private image repository.

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Custom labels

Custom labels

Detect custom objects such as brand logos using automated machine learning (AutoML) to train your models with as few as 10 images.
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Video segment detection

Video segment detection

Detect key segments in videos, such as black frames, start or end credits, slates, color bars, and shots.
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Face search and verification

Face detection and analysis

Detect faces appearing in images and videos and recognize attributes such as open eyes, glasses, and facial hair for each.
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Text detection

Text detection

Extract skewed and distorted text from images and videos of street signs, social media posts, and product packaging.
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Celebrity recognition

Celebrity recognition

Identify well-known people to catalog photos and footage for media, marketing, and advertising.

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Use cases

Detect inappropriate content

Quickly and accurately identify unsafe or inappropriate content across image and video assets based on general or business-specific standards and practices.

Content Moderation »

Verify identity online


Use facial comparison and analysis in your user onboarding and authentication workflows to remotely verify the identity of opted-in users.

Identity Verification »

Streamline media analysis

Automatically detect key video segments to reduce the time, effort, and costs of video ad insertion, content operations, and content production.

Media Analysis »

Send connected home smart alerts

Deliver timely and actionable alerts when a desired object is detected in your live video streams. Create home automation experiences such as automatically turning on the light when a person is detected.

Connected Home »

How to get started

Connect with an expert


Learn more about how you can integrate deep learning-based image and video analysis in
your applications.

Contact Sales »

View customer stories


See how thousands of organizations worldwide are using Amazon Rekognition to add image and video analysis to applications.

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Explore Amazon Rekognition pricing

Explore the three types of Amazon Rekognition usage and pricing.

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