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- Canalys | 2024 The power of partnerships: unlocking the AWS co-sell opportunity
Canalys | 2024 The power of partnerships: unlocking the AWS co-sell opportunity
Canalys study reveals power of AWS co-sell in driving partner revenue growth and customer success
Effective partnership and co-selling strategies are critical for cloud success in today's market. A new Canalys study commissioned by AWS examines the significant benefits of co-selling for AWS partners and customers.
Key findings from the Canalys Report:
- Partners who frequently co-sell with AWS saw 51% higher average revenue growth compared to infrequent co-sellers
- 65% of partners reported higher close rates when co-selling with AWS
- 54% of partners secured larger deals through co-sell motions
- 80% of partners view AWS Marketplace as an important part of their co-sell strategy
The report provides actionable insights on optimizing co-sell strategies, leveraging AWS resources effectively, and maximizing the $6.40 in services revenue available for every $1 of AWS infrastructure sold.
Download the full report to learn:
- Best practices for successful co-selling with AWS
- How to unlock the full partner ecosystem multiplier
- The growing role of AWS Marketplace in co-sell motions
- Ideal co-sell journeys to drive mutual succes
NOTICE
Canalys, The power of partnerships: unlocking the AWS co-sell opportunity, October 2024. This graphic was published by Canalys as part of a larger research document and should be evaluated in the context of the entire document. The Canalys document is available upon request from AWS.
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