Customer Stories / Automotive / Germany

2023
BMW Group Logo

AWS re:Invent 2023

Supply Chain Solution: BMW Group Uses AWS Analytics to Minimize Disruption During Semiconductor Shortage

As a business that sells millions of cars across tens of countries every year, BMW Group needs to manage an extremely complex supply chain. Parts shortages hamper its entire operations, spanning sales, procurement, and production. So when semiconductor shortages were impacting the global automotive industry, it looked to AWS Professional Services to help find a solution. Together, they built an analytics platform based on production and market data, and supplier input. Using AWS technologies, BMW can manage its supply chain challenges and help ensure distribution across markets isn’t disrupted.

Learn more about how BMW Group continues to innovate on AWS

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Thank you to our colleagues from AWS who helped us develop this tool in only 3 months.”

Dennis Winter
Data Scientist, BMW Group

More BMW Group Customer Stories

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  • Germany

    How BMW Group uses AWS serverless analytics for a data-driven ecosystem

    Data drives BMW’s personalized customer experiences, connected mobility solutions, and analytical insights. This session walks through the journey of building BMW Group’s Cloud Data Hub. BMW Group’s technical lead, Simon Kern, dives deep into how the company is leveraging AWS serverless capabilities for delivering ETL functions on big data in a modularized, accessible, and repeatable fashion and provides insight into the next steps of the journey. The services used in BMW Group’s AWS architecture are discussed, including AWS Glue, Amazon Athena, Amazon SageMaker, and more.
    2020
  • Germany

    BMW Group Uses AWS-Based Data Lake to Unlock the Power of Data

    BMW Group uses AWS to process 10 TB of data daily from 1.2 million vehicles, create a voice-activated personal in-vehicle assistant, and derive real-time insights from vehicle and customer telemetry data. The organization, based in Germany, is a leading manufacturer of premium automobiles and motorcycles. BMW Group runs its Cloud Data Hub on AWS, using Amazon SageMaker to train models for predictive analysis.
    2020
  • United States

    BMW Group Uses Amazon SageMaker for Sustainable Mobility

    In this AWS re:Invent 2022 video, Marco Görgmaier, general manager “Data transformation & Artificial intelligence” at BMW Group, discusses how the company uses Amazon SageMaker geospatial capabilities to deliver sustainable mobility solutions around the globe.

    2023
  • Germany

    Bosch and BMW: The next generation of vehicle technologies

    learn how Bosch and BMW use vehicle data to accelerate innovation by processing data inside the vehicle and in the cloud.
    2022
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